Consulting
CurrentContracts CompletedDigital Marketplace Development • Transformed proof of concept to recognized national segment leader within the first 8 months of responsibility.• Increased sales and gross profit margins, which brought about 644% growth in the first year.• Recruited and coached a successful national sales team and support staff of 20 regions servicing North America. • Coordinated the strategic management and operational oversight of the division. • Conducted national search to identify marketing partners to expand advertising reach along with negotiating contracts.• Partnered with a marketing firm to create a cohesive branding message across all media outlets for a national campaign. • Implemented a 360-feedback system to organize employee and client concerns to implement measurable improvements.
