David Broderick Email & Phone Number

The Small Firms Association is recognised by decision makers as the “Voice of Small Business” in Ireland, proudly representing small businesses with 50 or less employees, spanning every sector of our economy. We leverage this influence, along with our parent organisation, Ibec, to ensure the best deal for small business. Our members are found in every town and every city in Ireland, and our vision is that Ireland will be the most vibrant small business community in the world – supporting entrepreneurship, valuing small businesses and rewarding risk takers.

Responsible for partnering with Meta on the design of and execution of the SMB go to market global strategy for WhatsApp Business API.• Leading the Global SMB Sales team (excluding North America) to increase revenue generated by WhatsApp Business API.• Converting Sales through Business Channel Partners.• Design and implementation of a stakeholder engagement plan.• Develop strategic relationship and partnerships.

• Working with a client base of over 400 existing customers to increase Monthly Recurring Revenue (MRR).• Advising clients on Best Practice customer service strategies to assist them in meeting their strategic goals.• Working with partners in the region to foster a 'win-win’ culture for all parties to achieve commercial goals.

• Led the team responsible for the buyout of the majority shareholder of Ina’s Kitchen Desserts in 2021.• Consultant to companies (employing less than 50 people) that need assistance with Commercial Strategy, Change Management, Business Development and Organisational Strategy.• Advised and assisted small businesses navigate through the COVID-19 crisis through the Irish governments ‘Business Continuity Voucher’ (BCV) programme. My role is to work with small business owners to identify solutions to areas of exposure within their business.• Mentoring small business owners to develop strategies that are more robust, address business issues and maximise potential opportunities post COVID-19.• Change management. Working with start-ups and small business owners that have been trading for 1-2 years and now want to take the next step in growing the company.

Created and developed a commercial strategy to grow the company with a particular focus on the Aviation Leasing Sector. Member of the leadership team with overall responsibility for growing the business across all of our services lines to new and existing clients. Responsible for driving a cultural change in the organisation. Worked with financial institutions and lawyers to deliver international restructuring projects in and through Ireland for their clients.Responsible for maintaining developing key client relationships. Developed the brand in the aviation sector including a marketing plan to raise the company profile.Represented the company globally at International trade shows, conferences and industry specific events. Designing and managing a scalable operations team to adapt to client solutions and needs. Drive continuous improvements and embedding a new process and workflows into the team.

Ibec is Ireland's largest lobby group representing Irish business both domestically and internationally. Its membership is home grown, multinational, big and small, spanning every sector of the economy. Together they employ over 70% of the private sector workforce in Ireland.I am responsible for growing the Ibec membership base by creating and implementing business development strategies. My role includes the commercial development of The KeepWell Mark™, a new workplace well-being accreditation from Ibec.Responsibilities:• Ensure & maintain a balanced focus on service quality; member satisfaction and our commercial targets.• Responsibility for membership development and retention by developing and implementing targeted value propositions and achieving member satisfaction targets. • Develop a portfolio to ensure we are aligned with Ibec's strategy.• Responsible for overseeing and driving KAM new member development activity across the organisation. • Evaluate current offerings and identifying opportunities for growth and synergies.• Focus on branding and marketing communications; sponsorship and delivering best in class commercial events. • Help deliver key strategic marketing priorities to deliver digital strategies that have a significant positive impact on our communications and service delivery options which will ultimately deliver an enhanced member experience. • Identify opportunities to raise the profile of Ibec at networking events, business seminars and conferences.

Dublin

Role: Assisted companies to attract the right talent to their businesses in order to grow and maintain their international business profile and market share. Includes designing, developing and managing international graduate placement programmes for companies such as Apple, Bord Bia, Tourism Ireland, Jim Beam and Glanbia.Have worked with several third level institutions to deliver personal effectiveness coaching, employability and interview skills to their graduates. Assist graduates achieve their full potential by putting them on a path to a successful career. Responsibilities:• Designed, developed and tailored graduate programmes for sponsor companies across a range of different sectors.• Responsible for all marketing, promotion and business development for the programme.• Prepared and managed all budgets, expenditure and accounts relating to the financial operation of the programme.• Consistently increased personal, team and organisational targets for new placements and programme income on an annual basis.• Developed a unique, internationally recognised blended learning MSc qualification for EOP candidates accredited by the Dublin Institute of Technology.• Actively participated in third level curriculum development and employability forums with Dublin College University, the University of Limerick and the Dublin Institute of Technology.• Generated annual pre-budget submissions to relevant government departments. • Designed and implemented a more efficient recruitment process, creating an improved experience for all participants. • Managed EOP staff to include objectives setting, performance management, reviews etc. • Managed relationships with government departments and agencies, including the identification of skills needs, design of programmes and funding structures to meet these needs.• Develop new EOP website and related social media sites.•Chairperson of the AHESC Awards panel. Judge for the Grad Ireland business awards.

Dublin

Sales:Providing sales administration and training support to the Masterfoods Sales Team and Management.Sales order entry & fulfilment, data-entry, Reporting, database management, general office administration and support. Weekly and Monthly presentation and reporting to Sales and Administration Team's.Customer Relationship Management to ensure effective, efficient co-ordination and communication with key stakeholders involved the Sales process such as suppliers, technical support, customer care and credit control.Actively pursuing and exceeding monthly targets set by Management.Actively involved in ad-hoc projects when offered the opportunity by management. E.g. testing and launch of new ordering system.

Dublin

Leading and active member of the SU Executive committee, ITT Academic Council, Student Service's Committee's and I.T. Tallaght Governing Body. Including regular presentations to all these bodies.Management of annual budget and daily finances.General office management and administration. Organising Press Releases/Marketing Material.Representing students during Disciplinary Hearings and USI National Councils.Planning, organising and running large-scale events such as the Graduation Ball and conferences. Liaising with institute staff and management on behalf of students.

Diploma, High Performance Sales & Business Development

Designed to equip senior executives with an in-depth understanding of how to achieve increased profits, double growth and create a robust.

Master Of Science (Msc), Strategic Management

Bachelor Of Business (Hons), Management, 2:1

Education record