A customer satisfaction focused sales & marketing performance improver, I specialize in launching and re-energizing measurement and incentive solutions that grow sales, customer loyalty, staff retention and engagement. With a track record of delivering successful measurement and/or reward applications, prepaid reward cards, and customer satisfaction measurement (CSAT) based rewards programmes for various industries, especially automotive.As the Founding Executive Director of Performance Bonus Ltd, I have built a lean business which can cost effectively deliver a disruptive retailer, broker, reseller incentive solution that consists of a prepaid BONUS Mastercard with a cardholder app and an online Bonus Administrator application for clients. This solution is based on the knowledge and expertise acquired developing the market-leading MotorV8 REWARDS programme, which has delivered over £20m rewards and £billions of business for our client. With extensive experience in mobile telemetry and vehicle tracking, measuring motor showroom footfall and sales conversions and integrating a safer driving database to help improve driver safety & reduce accidents. As NED I have also shaped the strategy to launch a successful ecommerce offering for another family owned business - giftshopuk.biz. I am passionate about creating innovative and disruptive solutions that drive positive customer outcomes and business improvement. I welcome discussions regarding new applications, incentives, sales and marketing and NED opportunities.