David Evans Email & Phone Number

Charlotte, North Carolina Area

• Digital Channel Manager
• Partner with Analytics and Tech to integrate Celebrus, Adobe Analytics and other data systems for use with marketing.
• Work with our Mobile Downloadable App (MDA) tech partners, data architects and LOB partners to improve end-to-end tracking for further personalization in desktop/mobile app.
• Develop monthly reports for leadership to explain trends, show digital channel growth, and highlight outcomes of strategic initiatives.
• Prepare specialized reporting for leadership to help guide business decisions.
• Participate in planning sessions and grooming calls to explain marketing needs in ongoing tech projects.

• Assistant Vice President, Homepage Channel Manager
• Executed campaign launches for BAC.com and mobile web working with LOB and technology partners.
• Analyzed and presented marketing channel data to leadership and LOB partners to communicate campaign efficacy and KPI successes.
• Partnered with HP team members, technology, and LOB partners to QA and launch the new HP redesign.
• Designed and maintained multiple reporting documents for the team and channel manager counterparts to measure campaign success, unit sales and overall channel health.
• Worked with vendor agency to create a real time data dashboard to show early warning signs of channel anomalies.

Charlotte, North Carolina Area

• Analyzed web traffic behaviors and market trends using both internal management systems and Google Analytics to influence overall business strategy.
• Designed and developed various web-based creatives to bring in new traffic using Photoshop and Flash.
• Oversaw projects with onshore and offshore development teams.
• Maintained close partnership with other industry leaders to promote content, create link exchanges, and develop other mutually beneficial agreements.
• Used CMS to add and manipulate all on-site content.
• Performed site testing and QA control.

Raleigh-Durham, North Carolina Area

• Founded a company with the purpose of providing entertainment websites to general audiences.
• Negotiated with other industry professionals for mutual site promotion and advertising.
• Monitored and interpreted web traffic data to evaluate popular content and advertisement success.
• Increased site visits from zero to 15,000 daily visitors.

Raleigh-Durham, North Carolina Area

• Managed a caseload of over 150 disability claims.
• Retrieved and examined medical records and psychological reports.
• Worked with claimants to coordinate doctor exams and to further assess limitations.
• Reviewed and summarized extensive medical records for doctor's review.
• Collaborated with in-house doctors and psychologists to establish extent of disabilities.