David Heaney

David Heaney Email and Phone Number

Head of Marketing - Spirits + RTD’s @ Diageo
Dublin, IE
David Heaney's Location
Dublin, County Dublin, Ireland, Ireland
David Heaney's Contact Details

David Heaney personal email

n/a

David Heaney phone numbers

About David Heaney

A senior global marketer grounded in consumer planning & insight with high-quality blue-chip experience in transforming FMCG, Online and Telco organisations to be consumer and customer centric. An experienced change agent leader with a track record in creating and rolling out transformational change programs, organisational effectiveness design, portfolio strategies, award winning marketing campaigns and insight driven innovations and propositionsKey skill areas and proven experience in:- Brand development and positioning- Advertising development- Strategic insight development through penetrative consumer understanding- Brand portfolio and strategic planning- Strategic innovation development from strategy to product launch- Organisational Effectiveness Design- Marketing Training Programs

David Heaney's Current Company Details
Diageo

Diageo

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Head of Marketing - Spirits + RTD’s
Dublin, IE
Website:
diageo.com
Employees:
32780
David Heaney Work Experience Details
  • Diageo
    Head Of Marketing - Spirits + Rtd’S
    Diageo
    Dublin, Ie
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  • Diageo Ireland
    Head Of Marketing Spirits
    Diageo Ireland Sep 2024 - Present
    Dublin, County Dublin, Ireland
  • Diageo
    Head Of Integrated Marketing Communications
    Diageo Dec 2022 - Sep 2024
    Dublin, County Dublin, Ireland
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  • Diageo
    Head Of Shopper Marketing (Diageo Portfolio)
    Diageo Jul 2020 - Dec 2022
    Ireland
    Leading a team of brilliant people who are transforming where and how we engage with shoppers and customers across our entire drinks portfolio. #Guinness, #Rockshore #Smithwicks, #HH13, #Tanqueray #Gordons #Smirnoff #KetelOne #Ciroc #Baileys #CaptainMorgan #JohnnieWalker #Roe&Co #Haig Club #Talisker #Bulleit #spoiltforchoice
    View
  • Diageo
    Head Of Europe Shopper Marketing Beer Category & Ready To Drink Category
    Diageo Jan 2019 - Jul 2020
    St James Gate, Dublin
    Leading a team of 6 delivering all Shopper Marketing activity for the Beer Category across Europe (Guinness, HH13, Rockshore, Smithwicks, Carlsberg, Budweiser, Harp, Pure Brew) and the development of the Ready to Drink category across Europe.
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  • Diageo
    Baileys - Global Content - Marketing
    Diageo Mar 2016 - Jan 2019
    Dublin (Global Responsibilities)
    Accountable for the growth performance and transformation of Baileys into the grown up treat that we enjoy today, working globally with markets to implement the new positioning and creation of all marketing programs globally
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  • Diageo
    Marketing Director Gins, Pimms & Ntw Western Europe
    Diageo Jan 2015 - Feb 2016
    London/ Madrid
    Accountable for the development and embedding of long term strategy, P&L, brand positioning, innovation, yearly strategic plans and execution for Gins/ Pimms Portfolio across Western Europe
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  • Diageo
    Marketing Manager Budweiser And Smithwick'S Communications
    Diageo Feb 2013 - Jan 2015
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  • Diageo
    Snr Brand Planning Manager (Beer) For Western Europe
    Diageo Jul 2011 - Mar 2013
    St James Gate, Dublin
  • Diageo
    Snr Consumer Planning Manager -Guinness
    Diageo Apr 2010 - Sep 2011
    St James Gate, Dublin
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  • Telefonica O2 Ireland
    Insight & Market Intelligence Department Manager
    Telefonica O2 Ireland May 2005 - Apr 2010
  • Sc Johnson
    Research Executive
    Sc Johnson 2002 - 2005
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David Heaney Skills

Customer Insight Brand Development Brand Management Fmcg Product Development Advertising Consumer Behaviour Telecommunications New Media Marketing Research Segmentation Market Research Marketing Strategy Digital Marketing Marketing Management Competitive Analysis Market Analysis Marketing Communications Consumer Insight Brand Equity Digital Strategy Brand Architecture Integrated Marketing Quantitative Research Shopper Marketing Account Management Positioning New Business Development Online Advertising Customer Experience Social Media Marketing Marketing Online Marketing Crm Direct Marketing Business Insights Product Innovation Market Planning Management Analytics Strategy Product Launch Trade Marketing Insight Generation Strategic Planning Brand Awareness Mobile Marketing International Marketing Media Planning Relationship Marketing

David Heaney Education Details

  • University Of Ulster
    University Of Ulster
    Ba (Hons) Consumer Studies

Frequently Asked Questions about David Heaney

What company does David Heaney work for?

David Heaney works for Diageo

What is David Heaney's role at the current company?

David Heaney's current role is Head of Marketing - Spirits + RTD’s.

What is David Heaney's email address?

David Heaney's email address is dj****@****l.co.uk

What is David Heaney's direct phone number?

David Heaney's direct phone number is (203) 229*****

What schools did David Heaney attend?

David Heaney attended University Of Ulster.

What skills is David Heaney known for?

David Heaney has skills like Customer Insight, Brand Development, Brand Management, Fmcg, Product Development, Advertising, Consumer Behaviour, Telecommunications, New Media, Marketing Research, Segmentation, Market Research.

Who are David Heaney's colleagues?

David Heaney's colleagues are Rajeev Kumar, Olateju Abimbola Oludare, Sacha Gautier, Eilidh Latto, Larry Parada, Take Naito, Carol Ruberto.

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