Principal Consultant
CurrentProvide a wide range of consulting, analysis, marketing, and sales services. Current clients include Market Check and Zig Digital Marketing Agency.
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@rvigroup.com
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9 phones found area 248, 303, and 810
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LinkedIn matched
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David Mckay is listed as Principal Consultant at McKay Consulting Inc. at McKay Consulting, Inc., a with 9 employees, based in Waterford, Michigan, United States. AeroLeads shows a work email signal at rvigroup.com, phone signal with area code 248, 303, 810, and a matched LinkedIn profile for David Mckay.
David Mckay previously worked as Principal Consultant at Mckay Consulting, Inc. and Vice President of Business Development, Passenger Vehicle at Rvi Group. David Mckay holds Business Administration from Wayne State University.
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PROFESSIONAL SUMMARY: An auto finance, auto insurance, and automotive thought leader. Experienced sales professional, account executive, consultant, analyst, researcher, strategist, and product developer and manager. ACHIEVEMENTS: Created and grew highly profitable products and business units. Developed and executed successful strategies, marketing, and sales plans. Valued consultant. Hired, managed, and retained talented team members. Received McGraw-Hill’s Corporate Achievement Award for Innovation. PROFILE: Energetic, enthusiastic, creative, client focused, team-player, analytic, intuitive, and driven.
Listed skills include Competitive Analysis, Strategy, Analytics, Market Research, and 33 others.
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Waterford, Michigan, United States
Provide a wide range of consulting, analysis, marketing, and sales services. Current clients include Market Check and Zig Digital Marketing Agency.
Detroit Metropolitan Area
Responsible for business development, strategy, and execution. Lead the North American Passenger Vehicle Group’s marketing, sales, and entrepreneurship for its insurance and analytics products.
Royal Oak Mi
Assisted the CEO in transforming and growing the company. Lead the development of the firm's new Vision, Mission, Values, and restructuring. Mentored directors and advised the CEO on numerous projects.
Detroit Metropolitan Area
Reported to the CEO and managed the company’s operations, as well as sales, marketing, and strategy. Increased project profitability, quality, and customer satisfaction.
Southfield, Michigan, United States
Managed consulting engagements with leading OEMs, ad agencies, and media companies. Leveraged advanced analytics and industry experience to deliver client insights. Lead the development of data, analytic, and reporting products.
Southfield, Michigan, United States
Developed strategic plans, business cases, and launched new automotive market reporting, forecasting, finance, and revenue management products and services.
Detroit Metropolitan Area
Founded McKay Consulting to aid market intelligence firms in developing new businesses and products. Attracted major clients including FICO and Harris Interactive.
Ann Arbor, Michigan, United States
Managed Audatex’s Business Intelligence Group with a team of analysts and programmers delivering business intelligence applications, reporting services, and industry publications.
Troy, Michigan, United States
Directed the PIN Industry Group. Responsible for P&L, sales, business strategy, product development, and service. Grew revenue and gross profit significantly each year. Conceived, built, sold, and managed industry leading products, e.g., PIN Navigator and PIN TLV. Actively managed account relationships with C-Suite clients.
Troy, Michigan, United States
Managed market research professionals; business strategy; business development; service; consulting; product development; and practice P&L. Launched new flagship research studies increasing revenue and gross margin significantly over the four years.
Southfield, Michigan, United States
Created and presented purchase funnel analysis to senior automotive executives and managed and sold the New Auto Features Pricing Study.
Detroit, Michigan, United States
Developed Young and Rubicam Detroit’s media research area, business liaison with IT, conducted media research, and contributed to strategic account plans.
Conducted extensive media research across clients (Delco, Chevrolet, Eastern Airlines, and IBM) and developed and executed media plans for Princess Cruise Lines.
Played bass guitar and sang in clubs and theaters across the mid-west.
Activities and Societies: - Psy Chi - National Honor Society in Psychology - Treasurer - Golden Key Honor Society - Student.
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David Mckay works for McKay Consulting, Inc..
David Mckay is listed as Principal Consultant at McKay Consulting Inc. at McKay Consulting, Inc..
AeroLeads has found 1 work email signal at @rvigroup.com for David Mckay at McKay Consulting, Inc..
AeroLeads has found 9 phone signal(s) with area code 248, 303, 810 for David Mckay at McKay Consulting, Inc..
David Mckay is based in Waterford, Michigan, United States while working with McKay Consulting, Inc..
David Mckay has worked for Mckay Consulting, Inc., Rvi Group, Siporin & Associates, Ibh Analytics, and Ihs Automotive - Driven By Polk.
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David Mckay holds Business Administration from Wayne State University.
David Mckay is listed with skills including Competitive Analysis, Strategy, Analytics, Market Research, Crm, Product Management, Management, and Business Development.
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