Please complete the CAPTCHA to continue
@acprodev.co.uk
✓
LinkedIn matched
A concise factual answer block for searchers comparing this professional profile.
David Miller is listed as Making degree portfolios highly competitive at ACADEMIC PROGRAMME DEVELOPMENT LTD., based in Harberton, England, United Kingdom. AeroLeads shows a work email signal at acprodev.co.uk and a matched LinkedIn profile for David Miller.
David Miller previously worked as Client Partner at Academic Programme Development Ltd. and Head Of Marketing at University Of Exeter. David Miller holds History from University Of York.
This section adds company-level context without repeating David Miller's masked contact details.
AeroLeads found 1 current-domain work email signal for David Miller. Compare company email patterns before reaching out.
The majority of universities in this country are currently experiencing high levels of financial stress, cutting courses and staff numbers. Short term this will help balance the books, but it needs to be accompanied by a plan for revenue growth, otherwise, it's a road to nowhere.In declining markets the focus should be on growing market share, and a good place to start for universities is by making their degree portfolios much more attractive than those from less competitive institutions. This is where best in class marketing should be working hand in hand with academics.But more often than not, marketing in universities focuses on communicating what academics have to offer. By contrast, marketing in the private sector starts by understanding customer needs and wants, then helps design the product or service to meet those needs better than anyone else. Years of private sector experience in marketing and advertising in sectors as tough as food, drink, financial services & automotive I now apply to making degree portfolios ultra competitive. My goal is always to create benchmark degree programmes with a clear point of differentiation.Blending quantitative analysis and qualitative insights, Excel spreadsheets and a sprinkling of creativity, I work with directors of marketing and academic leads to differentiate programme propositions, sharpen pitches, maximise revenues, optimise tariffs, identifying gaps and new opportunities. All the way through from horizon scanning to positioning strategy, portfolio rationalisation to degree presentation. I work closely with less than a handful of universities every year, all of them repeat clients. One or two new challenges would be welcome, but only from February 2025 onwards.
Listed skills include Higher Education, Marketing Strategy, Advertising, and Strategy.
Company context helps verify the profile and gives searchers a useful next step.
A career timeline built from the work history available for this profile.
Totnes, England, United Kingdom
Universities now have to compete just as private sector brands have been doing since the beginning of time. Brands such as Samsung. Toyota. Heinz. BP. Ford. Marmite. Flora. NatWest. Johnny Walker. Legal & General. British Gas. I have worked with all these and many more, helping them define their brand difference, helping them compete, helping them prosper..
Exeter, United Kingdom
Joined the University of Exeter, just as the £9,000 fee regime was being introduced. It had become obvious that universities would have to compete for students in the future, and could no longer rely on grant income from government. Over the next five years, Exeter joined the Russell Group, joined the Top Ten in all league tables and was nominated by the.
London, United Kingdom
Launched MBP with Richard Bainbridge, also ex-Ogilvy. We focused on working with a very small number of very large clients, helping them build customer retention strategies and infrastructure - and win new customers simultaneously. CRM - that much abused acronym - was in its infancy - we focused on developing better relationships between brands and their.
London, Europe & Detroit
Ford Europe was the second biggest client within Ogilvy Worldwide and by far the biggest in Europe. After running an agency for a while it was great to get back into running a client - albeit in Ford's case, a real toughie. I was responsible for something like 22 markets, the big five being UK, France, Germany, Italy and Spain. Loved the sector, admired.
London, United Kingdom
Hired to help drive Y&R London get back to its glory days. The agency had fallen out of the London top ten, through a mixture of complacency and torpor. Through a massive injection of energy and ambition, the management team drove the agency back up to number 5 - winning a vast range of new clients and more business from existing clients. Not as much fun.
London, United Kingdom
Was at Saatchi during its heyday, first as an Account Director then as a Group Account Director. My group's clients included BP, Cadbury-Typhoo, Black & Decker, Campbell's, Blue Nun and Servis.In one year, my group's clients accounted for three out of the four Lions that the agency had won at Cannes.Great times, great people, great agency. And wonderful.
Quick answers generated from the profile data available on this page.
David Miller works for ACADEMIC PROGRAMME DEVELOPMENT LTD..
David Miller is listed as Making degree portfolios highly competitive at ACADEMIC PROGRAMME DEVELOPMENT LTD..
AeroLeads has found 1 work email signal at @acprodev.co.uk for David Miller at ACADEMIC PROGRAMME DEVELOPMENT LTD..
David Miller is based in Harberton, England, United Kingdom while working with ACADEMIC PROGRAMME DEVELOPMENT LTD..
David Miller has worked for Academic Programme Development Ltd., University Of Exeter, Miller Bainbridge & Partners, Ogilvy & Mather, London, and Young & Rubicam London.
You can use AeroLeads to view verified contact signals for David Miller at ACADEMIC PROGRAMME DEVELOPMENT LTD., including work email, phone, and LinkedIn data when available.
David Miller holds History from University Of York.
David Miller is listed with skills including Higher Education, Marketing Strategy, Advertising, and Strategy.
Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.
Start free trial Search contactsCheck these profiles if this is not the David Miller you were looking for.
View similar profiles
