David N. Email and Phone Number

• Pioneered the ‘Viral Meme Project’, leveraging meme culture to create engaging content across YouTube and TikTok• Led high-level marketing strategy calls with real estate clients, successfully developing and implementing comprehensive digital marketing plans• Launched the integration of multi-platform data analytics, consolidating client data from all social media platforms onto a unified dashboard, enhancing campaign monitoring and optimization

• Secured affiliate deals and favorable terms with 20+ top-tier brands, such as Samsung, Best Buy, ESPN+, and HBO Max, driving commission growth and supporting the sales team in meeting or exceeding sales targets• Worked closely with the sales team to optimize partnership campaigns through data analysis, data-driven adjustments, and proactive partner engagement• Collaborated with VP of Business Development to achieve sales revenue growth through a comprehensive sales approach, including media kit design, brand sponsorship acquisition, and strategic sales outreach• Diligently managed key affiliate programs on top platforms like CJ, Impact, and Howl, using analytics-based techniques and conducting performance analysis to increase revenue per page across multiple websites• Increased sales leads by refining Publisher Launch Plan components—media kit, rolodex, and rate card—on major networks such as CJ and Impact, bolstering key affiliate relationships• Identified and implemented advanced reporting technologies to create a cohesive linking system used company-wide, heavily contributing to affiliate revenue growth while minimizing labor overhead

• Assisted Director of Marketing with daily tasks, including managing affiliate platforms and developing SEO strategies to increase online visibility• Responsible for identifying high-value deals via analyzing trends and conducting market research daily, contributing to affiliate revenue growth by 35% in 4 months• Published 40-60 deal posts per month targeting demographics that are interested in online courses, which generated $85,000 in commission earnings within 3 months

• Utilized e-Manage CRM to optimize e-commerce product sites for 10+ clients and in-house brands, resulting in a notable 34% overall increase in conversion rates through split-testing and funnel analysis• Collaborated with cross-functional teams to design, audit, and launch D2C product sites internationally, driving smooth expansion, enhanced global presence, and a ~22% increase in customer engagement with a 20-25% boost in targeted region site traffic• Worked closely with in-house media buying, marketing, and creative teams to design and optimize performance marketing strategies for industries such as health, beauty, and tech

• Employed web search, social media, cold calling, and email outreach to qualify and connect with 90% of new leads, recruiting ~15 new partners monthly and increasing affiliate network growth by 20% MoM• Identified outside-the-box marketing opportunities, such as advertising on coupon sites and participating in paid online surveys, boosting traffic and revenue by 20-50% MoM for key affiliates• Conducted in-depth analysis and presented customized affiliate data reports to top financial clients, including Scotiabank, Tangerine, and EQ Bank, leading to an overall 35% increase in client retention rate

• Devised and managed successful paid digital marketing campaigns across AdWords, Instagram, and Facebook on a monthly budget of CAD$60,000, generating an impressive CAD$130,000 in monthly revenue• Led a dedicated team of SEO specialists and web developers in creating hundreds of specialized landing pages, a strategy which led to an astounding 298% increase in lead generation YoY• Piloted a multi-channel marketing campaign that resulted in a significant boost in loan applications. Our approach was comprehensive, including targeted SEO strategies, collaborations with reputable influencers, and YouTube sponsorships• Introduced an advanced lead scoring system to prioritize high-value prospects, leading to a 27% uptick in conversion rates. We created predictive models of customer behavior by integrating demographic and behavioral data