*Leading content marketing for Curzon PR’s marketing efforts across website and social media.*Developed website copy, blogs, and articles for several clients across Fintech, E-commerce, Transportation and Private Equity*Pitching and securing top-tier mentions for European Fintech start-up, increasing SOV by 50% with tremendous positive sentiments.

*Developing and executing communication strategies for clients, while keeping an eye on social media sentiment, and industry trends. *Review of existing client online digital footprints, ensuring messaging is SEO friendly across all touchpoints. *Telling client stories through press releases, op-eds and features. *Securing media interviews/coverage for clients in the Venture capital and Fintech industry.

--Provide a wide range of writing services to various clients, businesses, publications, and websites, including Press releases, stories, feature articles, how-to articles, SEO content, and presentations.--Create PR and marketing plans for brands including Go-to-Market for top brands in the Fintech space. --Led PR plan and Influencer campaign for SME's, improving their online marketing efforts, boosting online presence and sales. --Launched offline activation campaign for a Food manufacturing brand to deepen market access in Lagos. --Creating marketing and Brand Identity framework for start-up brands.

--Helped build understanding and knowledge of clients’ businesses and their competitive environments, working with several local and international brands such as Polaris Bank, Nokia Phones, Ericsson, Dell, CNN, Ruff n Tumble, Procter and Gamble--PR account manager for Nokia, helping the Nokia Phone brand manage all media relations and deepen its penetration in the Nigerian market, and gain market share with strategic marketing campaigns.--Executed CSR initiatives for several clients; in the areas of school outreach and skill acquisition.--Spearheaded Christmas sales PR campaign for a top clothing brand in Nigeria, exceeding the sales target by 20%.--PR and online media manager for a Tier 2 Bank in Nigeria, successfully reducing the negative sentiments by 15% and boosting the SoV by 30%--Created a 3-level crisis communications framework for a Tier 2 Bank.--Created and executed viral Influencer campaigns for top FMCG brands, achieving massive brand awareness and sales.--Developing strategies and managing marketing communications campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations--Top editorial team member for the “Quadrant MSL PR Intelligence Report 2019.”--Develop full range of written materials, including press releases, bylined articles, speeches, correspondences and reports etc.) --Managing client’s campaign budgets--Public Relations advisory --Media Relations/Management

--Ghost wrote up to 20 pieces of content weekly using SEO keywords drawn from Google Analytics for business websites and blogs--Provided recommendations for new company website, wrote new content, and edited existing content.--Edited newsletters, Social media posts, website content.--Created SEO keywords target list tailored to the company.

--Organizing Career Development Programmes for High School Students --Speaking on Personality Development to High School Students

--Writing Poems and Articles for Blogs and Websites--Freelance writing (SEO blog posts and articles) for blogs and websites--Writing short stories on freelance sites--Public Speaking (Speaks at youth symposiums in Lagos)