David Shoffner Email & Phone Number

Saint Johns, Fl, Us

Saint Johns, Fl, Us

Saint Johns, Florida, United States

St Johns, Fl

Operate mattress business as a sole proprietor. Create marketing campaigns through non-traditional media to influence customers to reach out to me directly. Schedule appointments through text, instant messaging and direct calls to meet at the clearance center to purchase mattresses, adjustable beds and top of bed accessories. Develop relationships with customers to gain referrals and further grow business. • Learned how to create sponsored and non-paid ad content through Facebook, Next Door, and other platforms to create appointments/sales with very low ad budgets• Maintain inventory levels, order new product, and unload trucks as shipments arrive• Record sales data, update business licenses and lease agreements as necessary • Continually adjusting look of location to influence customer that this is “anti-retail”• Load or drop off mattresses as needed after purchase• Maintain cleanliness of location including trash pickup, sweeping, and bathroom cleaning

Jacksonville, Florida Area

Assisted regional accounts and sales associates in promoting Serta and Simmons brand awareness through continuous training and merchandising of stores. Worked with national fortress accounts to grow sales and balance of share in assigned territory. Worked closely with store owners, district managers, managers and other sales representatives to identify opportunities for growth in territory. Ensured marketing and training materials are correctly displayed and in compliance with Serta and Simmons directives.• Assisted with design and implementation of private label collection • Helped implement new “Eye Test” training strategy • Champions Award for outstanding Sales in 2017• Provided product and visual merchandising feedback to dealers to increase balance of share • Contributed to a 50% increase in sales in the past 6 years • Vendor of the year 2012 and 2014 • One of three specially selected representatives to call on mid major account

Charlotte, North Carolina Area

Oversaw all daily operations for location as well as increased sales through in store and outside store marketing events. Prior to my employment, store was consistently third or fourth in district sales. My team and I were able to move store sales to highest in the district in my second year with the company. This was a sales increase of 35% over 2009 and the second highest sales in the store's 9 year history. I was given the opportunity to manage a second store while manager was on leave. Both stores beat sales goals and associates had record months.

Huntersville, Nc

Assisted regional accounts and sales associates in promoting Serta and Simmons brand awareness through continuous training and merchandising of stores. Worked with national fortress accounts to grow sales and balance of share in assigned territory. Worked closely with store owners, district managers, managers and other sales representatives to identify opportunities for growth in territory. Ensured marketing and training materials are correctly displayed and in compliance with Serta and Simmons directives.• Assisted with design and implementation of private label collection • Helped implement new “Eye Test” training strategy • Champions Award for outstanding Sales in 2017• Provided product and visual merchandising feedback to dealers to increase balance of share • Contributed to a 50% increase in sales in the past 6 years • Vendor of the year 2012 and 2014 • One of three specially selected representatives to call on mid major account

Chapel Hill, Nc

Managed the highest-volume store (Chapel Hill; 7,000 s.f.) in a five-store chain. Sales in 2005: $1.5 million. Hired, trained, and scheduled staff (4 sales associates; 3 delivery persons). Directed most operational duties: inventory management, routing deliveries, cash management, payroll/commission oversight, customer service/relations. Performed some sales, and assisted associates in closing difficult sales. • Motivated and directed associates to exceed all expectations for sales and customer contentment.• Initiated and implemented a paperless financing system that greatly streamlined financed sales. • Selected to co-open and co-manage the chain’s largest store (Raleigh; 15,000 s.f.).

Greensboro/Winston-Salem, North Carolina Area