- Comprehensive corporate strategy - group of food, semi-finished products, diet and nutritional supplements eshops.- Responsible for overseeing marketing initiatives, including online performance communication and optimization of customer experience to drive conversion rates.- Spearheading expansion efforts into new markets abroad while managing entrusted projects and ensuring seamless wholesale/B2B operations.- Leading a proactive call center team focused on driving active sales and providing excellent customer service.- Managing HR functions, including recruitment, training, and employee development, to support organizational growth and success.- Overseeing office management tasks and ensuring smooth day-to-day operations to promote productivity and efficiency.- Handling legal matters and ensuring compliance with regulations to protect the interests of the company.- Coordinating product strategy efforts, including portfolio development, pricing, and optimization, as well as managing warehouse and logistics operations to align with retail and B2B objectives.

- Experience with wide scale of communication disciplines and channels – brand building, CRM a loyalty programmes, online, strategy, product development etc.- International dimension of work – agency operates within global networks and personal involvement and management participation in projects for corporate clients abroad - Responsibility for proposals preparation for pitches and selection procedures- Establishing quality relationships with clients - Project management and the ability to effectively involve into and tighten projects- Experience with corporate and product communication from both agency and client sides- Management of Proximity Prague and Mark BBDO teams in terms of personnel, processes and performance- Longterm clients under personal care - "hands-on": Shell, ČSOB, Český rozhlas, P&G, Newps, Česká pojišťovna/Generali, Oracle, Finep, T-Mobile, CK Fischer, O2

- Communication with journalists – press releases and conferences, TV and radio interviews- B2B communication projects targeted at corporate customers (direct marketing)- Brand relaunch after taking over the new owner- Preparation and implementation of guidelines and procedures for external communication of the company- Development of new products - analysis of market opportunities, research, selection and negotiation with suppliers, project management and implementation across the company