David Vertin Email & Phone Number

Naples, Florida Area

Headquartered in Naples, Florida since 1986, Advanced Software Products Group, Inc. has provided the global IT community with cutting edge software solutions, support and services. With a worldwide network of support, including active roles as an IBM Development Partner and Microsoft Certified Partner, ASPG remains a leader in the optimization of data center performance. ASPG offers innovative software solutions for Data Security, Storage Administration, Capacity Planning, System Productivity and CICS Productivity. Data centers worldwide have made ASPG software solutions their products of choice to increase productivity, protect data, and solve critical issues in their IT environments.Responsibilities include marketing strategy, lead generation, customer acquisition and retention efforts, campaign concepts from inception to implementation, collateral/media design and direction, social media and trends, campaign tracking and analysis, tradeshow selection and implementation, agency/media/vendor selection and management, International strategy including partner selection and management.

Naples, Florida Area

A $30 million privately held nutricutical corporation. Capacities include manufacturing, quality control, research and development, marketing and distribution. Nationwide acquisition of consumers exclusively through direct marketing efforts. Total annual direct mail marketing efforts exceeding 10 million pieces.Responsibilities included maintaining end-user consumer database of 400,000+, customer acquisition, reactivation and retention efforts, the design/implementation/analysis of direct marketing programs, collateral design and copywriting, prospect list management and supervision of the corporate mail center.

Naples, Florida Area

Formerly International Automated, a $190 million division of Comdata Inc., a wholly owned subsidiary of the Ceridian Corporation. The business services division operates an electronic nationwide network providing financial transaction processing, customer service, credit and collections, including marketing responsibilities for a VISA branded product.Responsibilities included customer acquisition, activation and retention efforts, the design, implementation and analysis of direct mail programs, collateral design and copywriting, advertising agency management and vendor selection/management.

Bachelor Of Arts (B.A.), Business Administration And Management, General

Activities and Societies: Dual Major: Marketing and Management

Associate Of Arts (Aa), Advertising