David West Email & Phone Number

Auckland, New Zealand

F&P Healthcare is a leading designer, manufacturer and marketer of products and systems for use in respiratory care, acute care, and the treatment of obstructive sleep apnea. Its products and systems are sold in over 120 countries worldwide.

Sydney, Australia

ResMed is a global leader in the design, manufacture and distribution of innovative products for the diagnosis, treatment and management of respiratory disorders.Marketing Communications Director (Asia Pacific)As a member of the global marketing communications team, responsible for directing the planning, development and delivery of marketing.

New Zealand

• General management role driving both top-line and bottom line revenue by maximising the in-line portfolio of products and generating future growth (full P&L responsibility)
• Integration of Wyeth business acquired worldwide by Pfizer Inc
• Restructure of organisation into business units
• Enhancing colleague engagement
• Driving operational excellence through restructure and resource re-allocation
• Development of unique culture based on trust, autonomy, flexibility and performanceDirect Reports: 1 Commercial Manager, 1 National Sales Manager, 1 Group Product Manager, 3 Brand Managers, 1 Business AssistantIndirect.

New Zealand

• General management role – generating new revenue sources through maximisation of in-line portfolio and tender (patented and non-patented) business (full P&L responsibility)Direct Reports: 1 Group Product Manager, 1.

New York, NY

• Responsible for Viagra global operating plan – development and execution of Viagra global marketing strategy
• Responsible for support of key markets including the UK, France and Canada
• Responsible for Viagra global marketing budget in excess of $US10 million
• Development of Viagra loss of exclusivity (LOE) strategy
• Market development in other genitourinary areas including female sexual health and menopause – included new product planning and due diligence of in-licensing opportunitiesRevenue Budget: Approximately US$2 billion

New York, NY

• Repositioning of Viagra requiring significant buy-in by global markets
• Responsible for support of key markets including the UK, France and CanadaRevenue Budget: Approximately US$2 billion

Sydney, Australia

• Development and execution of Viagra sales and marketing strategyDirect Reports: 1 Associate Brand Manager, 1 Business AssistantRevenue Budget: Approximately A$35 million

Sydney, Australia

• Development and execution of Psychiatry sales and marketing strategy
• Launch of Seroquel (novel antipsychotic for the treatment of schizophrenia)Direct Reports: 1 Associate Brand Manager, 1 Business AssistantRevenue Budget: Approximately A$12 million

Bachelor Of Science, Geography

Diploma In Business, Marketing