Successful CPG Food, Beverage and Better4U products career in FMCG, Branded and Private Label sales direct and indirect via brokers, and distributors, working with Regional & National accounts' corporate and retail management in FDMC, C-Store, Dollar, Natural, Specialty, HORECA, and Military. Experience with Fortune 500, VC backed, start-up, early stage, and mid-growth companies. Consulting, brokering, strategic planning, pricing models, new product launches, sales operations, etc.
Strategic Outsourcing Services, Inc
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President/OwnerStrategic Outsourcing Services, Inc Oct 2009 - PresentLakeland, FlSales, Marketing, Business Development, Operations, Broker, and Project Consulting. CPG, FMCG, Food/Beverage and Better4U products to FDMC, Natural, Specialty, HORECA, Military, C-Store, Dollar, Travel, etc.
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Sales Service RepresentativeMondelēz International Nov 2022 - Apr 2023 -
Director Of SalesOxigen™ (Formula Four Beverages Inc.) Feb 2017 - Jul 2019Pioneer to support national expansion and manage Better4U product placements of OXiGEN Water (premium functional beverage) and OXiGEN Shots (recovery) in all classes of trade to include Natural (primary), FDMC (grocery primary), Military, C-Store, Food Service, Specialty, Institutional, Independents, Export, Vending, Dollar, etc. Managed UNFI Corporate call and KeHE East.
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Sr. Director Of Corporate Accounts / Sr. Director Of Retail SalesChef'S Requested Foods Jun 2012 - Nov 2013Oklahoma City, OkManage CPG national key accounts to include Walmart, Aldi, Sam’s, Kroger, Publix, Safeway, Dollar General, Walgreens, DeCA, etc.
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President/OwnerMountain Falls, Inc Mar 1999 - Oct 2009Winter Haven, FlDirect all specialty Coffee operations, CPG sales and marketing of branded, organic, and private label (NBE/store brand) products. Manage national accounts, sales performance by item location, co-packer to ensure packaging requirements, perishable production demands, ROI and P/L. National product launches. Key accounts: Walmart, Sam’s, Sam’s Puerto Rico, Publix, etc.
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National Account Manager - Special SegmentsSunny Delight Beverages Co. Jul 1997 - Mar 1999National Account Management of Walmart, Sam's, West Coast Costco regions, Puerto Rico, Bahamas, and Bermuda. Veryfine Juice branded, NBE private label, and Fruit20 products. -
VariousProcter & Gamble Oct 1990 - Mar 1997Orlando, Seattle, Henderson, KyMillstone Coffee Branch Manager Orlando overseeing account sales, management, DSD routes, etc. Director of Special Sales in Everett, WA managing Club Division (Sam's), Private Label, Cinnabon's, Ruby Moon, Mail Order. Three years as Division Manager of Club Division only based at new plant in Henderson, KY prior to P&G purchase. -
VariousFrito-Lay Jul 1986 - Oct 1990Lakeland, Tampa/St Pete FloridaAccount Sales, District Sales Manager, Regional Operations/Facility Manager
Frequently Asked Questions about David Workman
What company does David Workman work for?
David Workman works for Strategic Outsourcing Services, Inc
What is David Workman's role at the current company?
David Workman's current role is CPG Sales & Business Development.
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David Workman
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David Workman
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David Workman
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David Workman
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David Workman
Clearwater, Fl2workprop.com, locicapital.com
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