818 Brands is a fully integrated cannabis start-up in the San Fernando Valley. At 818 I was responsible for the development of and implementation of all marketing, sales and business platforms in support of business goals.• Developed branded content in the form of video and still photography for social, B2C and B2B efforts.• Provided recommendations to board on technology stack, CRM and 3PL platforms specific to the cannabis industry.• Responsible for all aspects of each marketing task from concept all the way through execution.• Creation of corporate style guide and design of whole retail program from packaging design to sales collateral and creative support, in preparation of new product launch.• Streamlined cost and design of retail packaging program to reduce COGs.• Responsible for event coordination and content creation.• Designed and oversaw development of new website with DTC shopping experience, including re-branding of corporate image. Creation of men’s apparel line from design to print production.• In charge of re-writing all company messages in corporate literature, catalogs and Online.

In my role as graphic designer II at Warner Pacific I will continue to developing forward thinking marketing communication to our clients with a stronger emphasis on using my motion graphics and compositing skill set. •Work simultaneously on multiple projects supporting corporate business goals.•Create visual aspects of marketing materials, flyers and other media, including infographics and motion graphics.•Design and composite icons, photographs and other visual elements necessary for a sales presentation.•Consult with clients’ marketing, copywriting and sales teams to create cohesive designs that reflect our corporate cultures and goals•Meet with clients to gain an understanding of what they want their proposed communications to look like. Create and incorporate illustrations, pictures, and designs to reflect the desired theme and tone of the communications

In my role as graphic designer at Warner Pacific I have been responsible for developing forward thinking marketing communication to our clients. Reporting to leadership, I collaborate with team members to support the companies business goals. I also worked with outside vendors in establishing a new brand image that was launched in 2019. •Work simultaneously on multiple projects supporting corporate business goals.•Create visual aspects of marketing materials, flyers and other media, including infographics.•Put together design elements such as the icons, photographs and other components necessary for a sales presentation.•Consult with clients’ marketing, copywriting and sales teams to create cohesive designs that reflect our corporate cultures and goals•Meet with clients to gain an understanding of what they want their proposed communications to look like. Create and incorporate illustrations, pictures, and designs to reflect the desired theme and tone of the communications

Responsible for the creative strategies and direction of advertising and marketing materials• Manage and drive content creation for Instagram and Facebook profiles• Assist with customer inquiries and tech support

Responsible for designing and modeling as-built plans into complete design sets for onsitebuilders and installers. Engineered and modeled all cultivation furniture and irrigationassemblies for commercial cultivation.• Create full facility design sets that meet the clients cultivation requirements• Manage multiple projects from concept through completion• Work with process engineers to develop supporting graphics for SOP documents

Responsible for developing and designing marketing materials and presentations, images for use across sales and b2b efforts. Develop, deliver and communicate visual concepts and strategies to promote retail brands, products and services in-store, in catalogs or online. Reviews product development submissions from licensees. Leads trade and consumer print and digital ads. Develops trade show booth designs and supports trade show needs.• Lead creative sessions for project kick-offs• Manage multiple projects from concept through completion• Develop creative programs and design concepts that meet the business objectives of the organization and that advance our brand strategy• Establish creative direction for the entire line of products• Supervise and inspire the team of vendor partners; generate multiple concepts for a campaign or project• Work with the account team, strategy team, and copywriters to develop concepts and present to management• Work with internal teams to generate ideas for pitching and proposals• Provide quality control over concepts and projects,

Responsible for rebranding the corporate image across all departments in preparation for seasonal sales push. In charge of re-writing all company communications in corporate literature, catalogs and online. Lead trade and consumer marketing communications. Developed trade show booth designs and support for events.• Management of multiple projects from concept through completion• Work with internal sales team to generate ideas for sales campaigns• Special promotion design campaigns

Partner with internal and external resources, design “trend-right” graphics to brand objectives and strategic plan for style guides and trade shows. Prepare and manage art for production.Research and present on-trend applications while assisting with product applications to inspire product development

- Development and production of licensed products- Assisting in design of style guides- Approval of product samples- Supporting business needs with existing licensing partners- Recognize/analyze product trends

•Oversee all creative approvals worldwide in apparel, toys, home furnishings, collectibles, gift, stationery, and other product categories for Moonscoop brands.•Implemented digital assets management systems designed for approvals and style guide distribution.•Style guide creation for multiple properties across different age demographics ranging from PS to Tween, including in house development, as well as managing agencies or production teams through concept, design, development, and launch.•Implemented social media marketing channels and E-business distribution for key brands online.

Developed all B2B advertising supporting distribution sales including series bibles, press kits and online marketing for various titles.