David Fierlafijn Email & Phone Number

Barcelona, Catalonia, Spain

- Maintain a close relationship with a selected set of industry/technology partners and identify areas of growth within these partnerships. - Organize and moderate recurring business reviews as well as mutual product roadmap sessions in order to continuously improve the partnerships and value towards customers- Coordinate all marketing tasks related to the partnerships: industry events, user events, collateral for social media, the Esko website and industry press, …

Barcelona, Catalonia, Spain

- Responsible for software sales in an indirect sales channel resulting in a self-sufficient network- Project management of of large accounts both on technical as on a pre-sales level to secure safe landing - Leading new product introductions into segments- Engagement into lead generating activities like open houses, events and campaigns

Barcelona Area, Spain

- Day-to-day management of operations, budget, resources and planning in a customer centric sales environment- Coaching and developing of EMEA consultant teams- Goal driven and team based continuous improvement project management and tracking- Implement need-payoff selling, deal plan reporting and a sales metric based analysis with a best in class sales growth result - Install governance model to align go-to-market, category and marketing teams towards a common strategy keeping resource cost stable and growing revenue - Establish strategies to secure portfolio position and expand to new markets negotiating and promoting end-to-end business partner relationships- Driving customer success with a steady NPS score of 90

Barcelona Area, Spain

- Sales consultancy and business development for digital printing solutions in a year over year double digit growing segment- Standardised EMEA workflow strategy both SaaS and On-Premise- Initiated specific personalised product bundles with customer added value resulting in shorter sales cycles- Worked collaboratively with teams to identify client needs and develop technical and solution recommendations- Defining and aligning of corporate communication for brand owners and agencies - Scouting and deployment of partner solutions- Improved communication processes, centralized data and launched a DAM platform to track and report on sales projects

Gent Area, Belgium

- Software pre-sales management for dealer channel- Project management of large accounts to secure safe landing both on technical as on a pre-sales level- Leading new product introductions into segments

Master, Applied Linguistics

Master In International Business Management