David Gerecht Email & Phone Number

Central, Israel

Nes Ziyyona, Central, Israel

Tel Aviv, Israel

Israel

Supervised the PPC for over 100 websites. Liaised with tens of internal clients. Using expertise inGoogle Ads, raised conversions by 40% whilst lowering the CPC by over 25%. Cost per conversionwas halved in 18 months.Surpassed monthly and quarterly goals. Introduced new software and procedures to improve theintake and update of the PPC campaigns. Managed annual budget of $650,000 in 2020. Managed ateam of 4 PPC practitioners.In house expert for Google Analytics and Data Studio.Utilised Facebook and LinkedIn for corporate level B2B marketing

Airport City, Israel

David is the Digital Marketing Manager at Kenes, a global Professional Conference Organizer, where his role is to run and develop new Digital Marketing processes driven by research and technology to continuously improve the company’s websites, services and its offerings. He oversees, and is responsible for, the Digital Marketing for over 50 websites with hundreds of thousands of monthly clicks. Additionally, he plays a role in business development and company branding by contributing thought leadership.Previously, David has worked in internet marketing in a variety of cutting edge, hi-tech startups where his focus was creative digital marketing (web presence optimization, SEO, and online branding). David specializes in developing the digital marketing strategy, its convergence with SEO, PPC and creative content creation. David has vast experience in creating and implementing client strategy ranging from initiation to global search marketing.

Airport City, Israel

Ran hundreds of PPC campaigns across Google, Facebook and LinkedInWorked with Marketing Teams to find new and profitable ways of advertising specific aspects of the productIntroduced cutting edge technologies to the companyPlanned, created and ran the SEO for 30 - 40 competitive websites annuallyCreated, curated and promoted a wide variety of contentWorked with fellow SEO experts to create quality backlinks

Set up, managed and optimized campaigns across Google AdWords and Bing Ads. Strategy included long-tail keyword listing, content generation, landing page creation and A/B testing to drive down CPC by 34%. Designed and delivered online marketing strategy that resulted in a 200% increase in customer acquisitions and a 2/3 reduction in costs per acquisition, by;In depth keyword research, competitor analysis, content optimization, link building (200+ in-bound links)Social Media: created and managed Facebook page and Twitter account that delivered 12% of all new clients within 4 months. Online Content Manager for forum, community and blog. Redesigned the website to improve usability and accessibility to drive up conversions across all online marketing activities.

Modi'In, Israel

Consulted for a range of international hi-tech businesses, to assess SEO needs and create and implement customized strategies using a range of white-hat techniques; social bookmarking, link management, content submission, media purchasing etc.;Implemented, monitored and evaluated advanced Analytics to track, measure and modify SEO performance to drive continuous optimization.Delivered initial Social Media entry strategy, implementing across multiple sites including Facebook, Twitter, LinkedIn etc. – establishing corporate presence, engaging current and potential customers and driving increased interactions.

Jerusalem Area, Israel

In charge of advertising the varying products at Oleh via word of mouth, email marketing, community groups and LinkedInWorking alongside the Product Manager to create a Product Definition, Life-cycle and RoadmapWorking alongside the Product Manager to create a Product Definition, Lifecycle and Roadmap

Jerusalem Area, Israel

As Office Manager I was in contact with all suppliers, from lawyers to mobile phone suppliers, constantly trying to find the best deals for the company. In my tenure as Office Manager the company grew from 4 to 25 employees.I was in constant contact with each employee in my role as Human Resources Manager to ensure that they understand what their rights were and what was expected of them from the company.At the same time I was also the Executive Assistant to the CEO as well as to the COO as well as being the direct manager of the IT Manager and the Bookkeeper.

Interface with over 300 nationwide customers. In charge of import, storage and distribution of $2m of stock. Involved in creation of retail chain 'Women Only' - currently 20+ stores.

International sales to manufacturers. The product was a $50k machine testing contact lenses throughout the manufacturing process. I worked opposite corporations such as Bausch & Lomb, Johnson & Johnson, CibaVision as well as one man businesses. I traveled extensively throughout Europe and the USA, exhibiting mainly in Europe.Overall a great challenge and one I am happy I undertook.