Dave Albertson Email & Phone Number

Driving and managing all marketing and leasing strategies for a group of extremely knowledgeable professionals in New York, New Jersey, Connecticut, Atlanta, Indianapolis and Florida.-Oversee the physical integrity, safety, compliance, and occupancy (both physical and economic) of both company-owned and third-party managed properties.-Collaborate with.

Jackson, New Jersey, United States

Driving marketing and leasing strategies to 13 class A properties across 3 states with over 4000+ modern units. Responsible for the planning and execution of multiple marketing campaigns and initiatives that include company-wide branding, digital advertising, PR, budget management, vendor relationships, research and reputation management. Manage all.

Lakewood, New Jersey, United States

Howell, NJ

• I built an entrepreneurial agency culture around insightful, strategic, results-driven solutions. We developed our approach through collaborative relationships with our clients and each other. In our think-tank.
• Branding
• Advertising
• Event Activation's
• Customer Retention
• Web design

East Rutherford, New Jersey, United States

• Developed a comprehensive visitor and tenant engagement program for new and future partners, with a focus on brand management and customer retention strategies. Cultivated new and established business partnerships to.
• Innovate, strategize and collaborate with marketing and leasing teams to create brand experience.
• Develop and direct strategies to increase visitor frequency, duration-of-stay and expenditures
• Develop creative social media campaigns and ensure staff executes timely on those campaigns
• Utilize a variety of marketing techniques such as TV ads, radio, digital, video, and social media to drive waterpark ticket sales and events.
• Develop guest rewards programs to encourage repeat visits and brand loyalty

Chicago, Illinois

• Carry out the strategic marketing plans for 16 shopping centers within the Central and East coast regions. Managing a team of 35+ marketing professionals driving sales and traffic to our centers in a variety of.
• Drive region-wide marketing strategies that supports the achievement of top line and bottom line growth
• Produced traffic driving strategies to increase sales, traffic and customer loyalty
• Developed short-term (1-year) and long-term (3-year) business strategies and solutions that support operating standards, leasing/merchandising criteria, amenities & services (Corporate and Field)
• Liaison for national retail and philanthropic partnerships to create and develop strategic programming opportunities
• Drive department communications to all business functions including Leasing, Asset Management, Development, Finance, and Operations

Orlando, Florida, United States

Oversaw all marketing verticals for Artegon Marketplace that has earned its status as one of Orlando’s top shopping and entertainment destinations to date. Artegon Marketplace’s “Anti-Ordinary, Anti-Mall” vision has secured its spot among Orlando’s top retail and tourist destinations. Artegon Marketplace has accomplished what very few retail venues in the.

New York / New Jersey

o Responsible for overseeing the strategic marketing direction and managing the field marketing staffs of 7 properties.o Manage over $9 million marketing budget (Media purchasing, Staffing, Strategic Spending, Amenities Considerations)o Act as the key business partner representing the Marketing discipline in each Asset Management and Leasing Regional.

Build and create new business for 200+ regional shopping centers across North America with a focus on the North East centers. Parternships are designed to allow in-mall media marketing opportunites while creating and developing new marketing strategies through third party relatioinships.

• Collaborate with General Manager, Regional Marketing VP and other appropriate corporate personnel, by developing and implementing annual strategic marketing plans for Staten Island Mall.
• Supervise the overall implementation of centers marketing plan while maintaining exceptional standards of tactics which include the CORE values of GGP, branding, community/government relations, advertising (creative.
• Produce and develop local events to enhance the consumer’s mall experience. (e.g. Fashion Shows, Kids Clubs, Expos, community partnerships, community cultural initiatives, GGPGreen)
• Interact with mall tenants, potential new retailers, consumers, community leaders, local & national media outlets to ensure flawless communications.
• Increase malls alternative revenue income by 50% since 2005.
• Appointed member of four GGP national tasks force. (Create, implement and design specific programs).

Greater New York City Area

Game Night Presentations and on ice director. Madison Square Garden Garden Vision Camera Director. Support and create magical moments and suggestions for all online and ingame promotions and events. Video link is an example of such.

New York, NY

Promotions Manager and internship coordinator.* Supervising the promotion related activities of the radio station* Arranging meetings to create new content for the promotion of client services and products as per the client requirements* Worked closely with music directors in order to get the exact themes created for the radio station as recommended by the.

To actively promote all top 40 pop artists via radio, mtv, college and web dependent programming. Facilatate all marketing related budgets for the east coast region.

Coordinate all building related maintenace, moves, relocations, video production shoots, and all hvac scheduling as a tenant to building (JLL)

Bachelor'S Degree, Communications

Activities and Societies: Men's Basketball team member. Rugby team member. Also president of sports programming for New Paltz TV.

Associate’S Degree, Independant Studies

Activities and Societies: Vice President Student Body, President Resident Assistance Association, Founder of Morrisville Olympic Games.

Bachelor'S Degree, Communication, General