David Knies Email & Phone Number

London, London, Gb

Lead PA's global Sports, Fitness, Wellness & Consumer Health business as well as PA's Venture Studio innovation work with large corporate clients. Prior to this, led PA's global Brand Strategy capability from late 2019 - end 2023. Based in PA's Boston Design Studio (FKA Essential Design, where I was Chief Growth Officer prior to acquisition by PA in late 2018.)Clients have included G1000 leaders and startups looking to take their place across consumer, tech & biopharma / healthcare - Electronic Arts, Sony, Tivity Health, P.volve, NIX Biosensors, Staples, AARP, the American Dental Association, Alcon, The Honest Company, Ricoh, Dentaquest, Hydrow, Zildjian, Vicarious Surgical, Sanofi Genzyme, Nautilus Biotechnology, Monotype, adidas, Autodesk, Ansell, Embark Vet and others.

Natick, Ma, Us

DRIVN is a SaaS company whose app is the mobile operating system for the world's leading sports teams, clubs and organizations.

Boston, Ma, Us

Led +30% YOY growth in first year in role at 15 year-old firmAcquired by PA Consulting in late 2018.Helped lead firm's integration into PA's global Design, Engineering & Science organization.

Boston, Massachusetts, Us

Breakaway is a venture capital firm that invents, reinvents and reinvigorates brands. Our unique platform of strategy, creative, activation, venture investment and talent placement builds brands, accelerates growth and creates meaningful value for companies big and small. Partners include Drizly, Rue La La, Velcro Industries, Mission Athletecare, Everybody Fights, Pure Hockey, Oath Pizza, PUMA, Bemis Worldwide, Spartan Race, CoachUp, TrueFit, IdeaPaint, Newton Running, Convergent Dental, Fashion Project, Dunkin' Brands, Ace Hardware, Post Consumer Brands, Polartec, Brown Brothers Harriman and many others across B2C and B2B verticals.

Cambridge, Ma, Us

Duxbury, Ma, Us

Launch Control is a brand innovation + acceleration consulting group based in Boston. Clients included SmartPak Equine, Gemvara, CapitalOne, ServiceMaster / American Home Shield and a number of notable startups.Strategist-in-Residence for leading Boston agencies - Tank Design, OnePica Digital, Fresh Tilled Soil

Boston, Ma, Us

Key member of leadership team that led relaunch of Women's Fitness business, including introductions of EasyTone footwear technology that became a $400m global business within first year and Cirque du Soleil partnership.

Hong Kong, Hk

Global head of marketing for one of world’s fastest growing luxury brands. Revenues grew from $30m to $150m during my tenure. Built and managed in house agency, budgets and external agency portfolio for all B2B & B2C communications and programs – advertising, media, PR, internet, trade shows, events, collateral, incentive programs, etc…and management of DeBeers / DTC relationship.

Us

General Management, Product, Marketing and P&L responsibility for Sports, Motorsports & other business segments for major videogame publisher. Titles managed included NBA Jam, All-Star Baseball (#1 MLB console game). Main manager of licensor & vendor relationships – MLB, NBA, Sony, Microsoft, Nintendo, numerous major networks, athletes and content owners including Derek Jeter, ABC / Disney and Hulk Hogan.

Us

Responsible for collaborative SaaS product in consumer + education segments for tech startup founded by Ray Ozzie + acquired by Microsoft; our technology + product became Microsoft Teams.

Boston, Ma, Us

Global Launch Director, Reebok BrandResponsible for all launch marketing campaigns for Reebok Brand worldwide, managing cross-functional project teams of Marketing Communications, Advertising, Brand Management, Sports / Lifestyle Marketing, and global operating units.Global Brand DirectorHelped launch new business unit and generate $175m in annual revenue within 3 years; responsible for global Product Management, Marketing and Design for all footwear, apparel, equipment and licensed replica / apparel product lines for Soccer, Rugby, and Cricket.

Herzogenaurach, Bavaria, De

Global Product / Brand ManagerRepositioned global market leader through initial launch of Predator technology in 1993. Responsible for managing global footwear product lines for Football (aka Soccer); increased worldwide sales over 50% in two years.

Bachelor Of Science - Bs, International Business Administration

Education record

Education record

Education record