David Raczkowski Email & Phone Number

St. Louis, Mo, Us

St. Louis, Mo

One stop consulting providing expertise on retail go-to-market strategies including pricing, promotions, and trade fund management. Proven track record and results increasing sales, revenue growth, and market share, as well as in project management, functional SAP, and the development and implementation of training programs.

St. Louis, Mo

* Leads development and application of generating demand investment recommendations that link with customer and portfolio strategies.

Greater St. Louis Area

*People Leader responsible for analysis of trade spend, profitability mix improvement and P&L impact*Project Director on effort to apply Trade Management SAP software across Nestle North American operations.

Greater St. Louis Area

*Developed go-to-market pricing and promotional strategies and tactics supported by research and in-market executions

St. Louis, Mo

* Improved trade management and account manager financial acumen within region through hands-on involvement and consistent communication across several Atlantic grocery accounts*Optimized efforts in promotional analysis resulting in adoption of several best practices across CDG, including improved profit blending and EDLP scrutiny*With a cross-functional team, developed and implemented large portion of transition to SAP from Legacy systems

Greater St. Louis Area

* Determined profitability and feasibility of advertising programs for $300 million consumer services company with 5,000 employees in the US and Canada* Assessed viability of advertising vehicles for a $30 million annual marketing budget. Analyses in 2004 led to revamped strategy contributing to a +15% year-to-year sales turn around in 3rd and 4th Quarters 2004* Led development team of Business Services division of Sears Portrait Studios, which generated more than $300,000 in annual sales* Developed a profitability methodology that resulted in rollout of consumer loyalty program which substantially increased customer retention.