I am an executive with over 20 years experience in driving sales, marketing, customer service and retention in direct ownership and franchise businesses in the Irish and UK hospitality, health, fitness and wellness sector.I am experienced in adding value and leading growth in businesses through the implementation of improved financial and sales processes and developing people skills and product definition. I have a proven track record in delivering growth strategies, high volume sales management, concept roll-out, change management and delivering the company vision. I am passionate about improving the quality of the customer experience through people and process development.My Specialities Include: Turnaround specialist. I deliver improved profitability through detailed development and implementation of key strategies to maximise value.Business Development: I can drive an idea from concept to implementation and take great joy in the process.