David Moran Email & Phone Number

New York, Ny, Us

New York City Metropolitan Area

• Lead the end-to-end development and deployment of live content for a Marvel digital trading card app with 16K Daily Average Users • Developed new concepts, schedules, and go-to-market strategies for digital collectible releases that drove a 34% increase in revenue per spending user• Created five of the best selling content releases in the app’s history by directing a group of designers to establish visual styles based on sales data, user feedback, and marketing insights

New York City Metropolitan Area

New York City Metropolitan Area

• Created a digital marketing campaign for one of the world’s most popular collectibles apps that increased weekly users by 21% by leveraging Facebook Ads, SEM, email, social, content, and influencer channels• Achieved a 38% conversion rate across 1M impressions with a Facebook ad strategy that focused on using Meta Pixel, targeted audiences, A/B testing, and multiple placements to optimize campaigns• Increased subscriptions by 90% with a content and email retargeting strategy that segmented and engaged 120K users in relation to their stage in the sales funnel• Raised app downloads by 142% by developing creative briefs and partnering with an internal creative team to revamp landing page copywriting and design• Improved follower count by 7% across all major social media platforms by implementing an editorial calendar that planned and organized content distribution• Conceptualized and pitched strategic alliances to companies such as eBay and Collectors

New York City Metropolitan Area

• Directed a team of 9 managers at a $70M flagship location to implement customer-centric routines that led to a 7% increase in revenue and the highest e-commerce sales total in the company • Led 300 team members across 6 cross-functional departments to execute marketing rollouts and product launches with companies such as Lionsgate and Random House • Synthesized Salesforce CRM data to make strategic decisions regarding staffing and training that increased customer retention and elevated service scores to the top of the region • Collaborated with Saturday Night Live to produce a Target-related sketch that increased brand awareness with over 11M viewers and garnered press coverage from Entertainment Weekly• Presented new marketing initiatives and digital sales strategy at in-store investor relations meetings with Goldman Sachs, JPMorgan Chase, and Morgan Stanley fund managers

New York City Metropolitan Area

• Achieved the top inventory accuracy percentage in the NYC area through evaluating and interpreting KPI data to balance priorities across cross-functional teams • Coordinated meetings, corporate training, and recruitment events for 7 stores

New York City Metropolitan Area

• Reduced expenses by over 5% and improved P&L performance by monitoring budgets and reestablishing best practices

New York, New York, United States

• Arranged travel, maintained calendars, completed expense reports, and answered phones for an SVP of Sales, SVP of Marketing, and Marketing Director• Created campaign insights that were used in meetings between C-level executives and external partners that presented a quantitative analysis of marketing performance and trends• Developed marketing one sheets and presentation decks that were incorporated in brand partnership proposals for some of the largest music artists in the world • Updated marketing plans and project statuses to support go-to-market plans for album releases