David Muhammad Email & Phone Number

Charlotte, NC, US

I provide thought leadership and collaborate with global enterprise B2B and B2C clients on their experience design, digital marketing, customer experience and content strategy objectives. Leading the agency-wide user experience vision and design for mobile, web and desktop applications, including working directly with senior executives to shape the Apex.

New York, NY, US

Our mission is to advance the practice of design leadership by fostering a community where the world’s best can learn from one another. We strive to make the Forum inclusive and relevant to those confronting the challenges of leading design teams.

New Berlin, WI, US

Develop digital experience, social and content strategies for GMR Marketing (Omnicom) B2B and B2C clients and new business pitches. GMR Marketing is a leading experiential and sports marketing agency.Employs design thinking to bring world-class experiences to market across multiple touch points.Evangelizing design thinking, including developing the vision.

Head up experience design for social, channel and content strategy for the AT&T U-Verse line of business. Responsible for thought leadership, user research/testing, digital learnings, engagement plans, measurement plans, ecosystems, consumer decision journeys, content & channel audits and strategies.

I head up experience design, content and digital strategy for the $250,000,000 Verizon Account (I touch Wireless, FiOS and B2B brands). I've also headed up content and digital strategy for Slack, Dropbox, Georgia Pacific (Brawny, Sparkle, Angel Soft, Dixie, Quilted Northern), Gold Peak Tea, BB&T, Hallmark Channel, Hallmark Movie Channel and Pennington Seed.

• Thought leadership for the development of UWG’s digital division, responsible for developing the vision around how digital assets will meet and exceed account ROI goals. Digital mind approach to complex brand challenges.
• Large contributor to the business development and pitch process, pitch execution
• Leads the development of ROI-based digital marketing/lead-demand generation solutions, online audience development, online customer acquisition programs
• Responsible for budgets, P/L and prioritizing a set of digital initiatives which can deliver on the digital strategic vision for each account
• Collaboration within a multi-disciplinary environment, filters appropriate set of digital tactics, able to frame the big picture with the applicable specialist experience
• Mastery of; touchpoint mapping, heuristic analysis, ethnographic analysis, site analytics, performance assessment, funnel analysis, analytical CRM, multi-channel analysis, statistical analysis, organizational & process.

Create and implement interactive branding/marketing, lead generation and online customer development solutions for clients like; Verizon, US Army, Scion and Bally’s

• Developed and executed corporate interactive branding and marketing campaigns for Fortune 500. Target audience 14-25, developed digital brand solutions, websites, microsites, and digital strategy
• Developed infrastructure capacity for company revenue generation; increased revenues 350%Clients: Sony Music. Roc-a-fella Records, Lugz

Consulted with large corporate clients across North America and Europe in digital marketing, web development, automated content management, software development and multimedia production projects.Collaborated as a lead strategist with designers, developers, producers, product managers and project managers on client engagements.Developed business.

Advanced User Experience Course Certificate, Ux/Ui Design

Interactive Agency Executive Training, Digital Communication And Multimedia

Bachelor Of Arts (Ba), Business Administration And Management