David Rosen Email and Phone Number
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Significant experience within marketing, market research, brand consultancy, health psychology and consumer behaviour. Comprehensive knowledge of the healthcare sector CONSULTANCY: I have managed numerous global consultancy projects frequently using innovative research techniques to uncover deeply hidden issues behind attitudes and behaviours.CLIENT RELATIONSHIPS: I have managed client relationships for global clients within the US, South Africa, Switzerland Germany and France.INTERPERSONAL SKILLS: I have an engaging presentation style and enjoy storytelling to explain complex concepts. I am able to draw consensus from senior level clients by building trust. I am unchallenged by uncertain business environments and able to often solve seemingly intractable problems. HEALTHCARE: My healthcare experience spans the hospital sector, the pharmaceutical and OTC medicines sectors, medical devices and sports injury and wellness.WRITING AND COMMUNICATION: I have a passion for writing and journalism. This has been a valuable tool in managing external marketing communications.THOUGHT LEADERSHIP: I am able to balance a strong grip on organisational issues with high-level strategic thinking. This allows me to act as a thought leader when undertaking a comprehensive program that requires key strategic decision making based on research and analysis.GLOBAL OUTLOOK: Many strategic problems are cross border/cross-cultural in nature. I have spent the last 10 years solving international strategy issues both strategic and organisational management. The experience is a vital asset when channeled with complex multi-dimensional decision-making.CREATIVE THINKING: I draw my strength from evidenced-based insights. I start with an idea, collect input, test my hypotheses. Only then do I look to execute. HEALTH PSYCHOLOGY: I have studied, researched, and worked within this area extensively within health and wellness.CONTACT DETAILS: Mobile 07921 809437 E.Mail: david_rosen@me.com
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Masters Degree | Documentary PhotographyFalmouth UniversityLondon, Gb
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Masters Degree | Documentary PhotographyFalmouth University Sep 2023 - PresentFalmouth, England, United KingdomExploring Social Inequality Within the UK
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Visiting Research AssociateKing'S College London May 2020 - May 2022London -
Health Psychology DoctorateKing'S College London Sep 2015 - Apr 2020London, United KingdomRESEARCH DISCIPLINESHealth psychology | Behavioural Economics | Judgement & Decision Making | Healthcare Clinical PracticeRESEARCH AREA: Medication and lifestyle intervention adherenceRESEARCH TOPIC:Uncovering the sources and impact of risk distortion on medication and lifestyle interventions in cardiovascular at-risk patients.RESEARCH POPULATION:Primary Care
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Head Of HealthcareClear - M&C Saatchi Nov 2013 - May 2014London, United KingdomResponsible for growing the strategic healthcare offer for Clear across its global markets. This includes the management of cross-functional healthcare teams capable of: Delivering effective growth strategies in complex and challenging marketsUsing proprietary tools to deliver brand insights that can exploit new areas of profitable growthDelivering innovation programmes that will inspire the next generation of healthcare brand platformsProviding insights into… Show more Responsible for growing the strategic healthcare offer for Clear across its global markets. This includes the management of cross-functional healthcare teams capable of: Delivering effective growth strategies in complex and challenging marketsUsing proprietary tools to deliver brand insights that can exploit new areas of profitable growthDelivering innovation programmes that will inspire the next generation of healthcare brand platformsProviding insights into customers, stakeholders and influencers that effect the purchase journey Show less -
Postgraduate Masters Degree | MarketingDurham University Business School Apr 2012 - Nov 2013Consumer Behaviour | Organisational Behaviour | Strategy | Social Marketing | Entrepreneurship Strategic Marketing Management | Digital Marketing -
Global Head - Consumer BrandsBauerfeind Ag Nov 2009 - Dec 2012Los Angeles & LondonDeveloped from concept a sports injury business based in Los Angeles. Helped instil a creative mind-set within Bauerfeind’s corporate environment, training teams to be adaptable and brand focussed. Meanwhile managing the development of a new global consumer sports brand and providing strategic direction for Bauerfeind's global expansion into the consumer healthcare market.INCLUDING:Developing and implementing the global roll-out strategic plan.Managing the new business… Show more Developed from concept a sports injury business based in Los Angeles. Helped instil a creative mind-set within Bauerfeind’s corporate environment, training teams to be adaptable and brand focussed. Meanwhile managing the development of a new global consumer sports brand and providing strategic direction for Bauerfeind's global expansion into the consumer healthcare market.INCLUDING:Developing and implementing the global roll-out strategic plan.Managing the new business unit in the USAcquiring a new site for the clinic/retail offering.Advising the brand development team on a suitable consumer positioning for global expansion Show less -
Planning Director | HealthcareLandor Associates Mar 2008 - Nov 2009London, United KingdomWorked with a range of blue chip multi-nationals. Created an ambitious, approach to pitching new clients, achieving several high profile wins. Responsible for strategic thinking, business model development, and branding strategy.INCLUDING:Re-positioning a global cardio-vascular blockbuster that had lost share.Creation of strategy for a merger platform for two international hospital groups, in order to facilitate the launch of a global patient care brand.Designing… Show more Worked with a range of blue chip multi-nationals. Created an ambitious, approach to pitching new clients, achieving several high profile wins. Responsible for strategic thinking, business model development, and branding strategy.INCLUDING:Re-positioning a global cardio-vascular blockbuster that had lost share.Creation of strategy for a merger platform for two international hospital groups, in order to facilitate the launch of a global patient care brand.Designing a sports performance centre and consumer sports injury brand, in order to launch and grow a consumer-based business unit within the US.Creating a new division at Landor focused on medical and pharmaceutical sectors Show less
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Founding PartnerThe Oyster Group Sep 1998 - Feb 2008London, United KingdomGuided this independent agency, The Oyster Group, to become an internationally successful communications business with several global clients, often winning projects against larger, more established agencies. Developing a brand strategy tool to assist in creative appraisal and messaging Pitching and winning several major new international accounts, enabling the agency to grow into a broader creative business.Working across the divide between creative and account teams to… Show more Guided this independent agency, The Oyster Group, to become an internationally successful communications business with several global clients, often winning projects against larger, more established agencies. Developing a brand strategy tool to assist in creative appraisal and messaging Pitching and winning several major new international accounts, enabling the agency to grow into a broader creative business.Working across the divide between creative and account teams to ensure synergies.INCLUDING: Absolut Vodka | Canon Europa | Vimto | Fullers brewery |Wickes | The Post Office Show less
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Group Account & Planning DirectorDesign House Jan 1996 - Sep 1998London, United KingdomBrought in to elevate the quality of the agency’s print and brand identity work: developed a new strategic framework for the agency, re-training and re-aligning the account teams as well as winning several new blue chip clients from strategic pitches. INCLUDING:Re-designing a new identity for the Sharwood’s food brand.Designing a usage and attitude research study for the youth energy market, creating and then launching a new style of energy drink brand.Creating a… Show more Brought in to elevate the quality of the agency’s print and brand identity work: developed a new strategic framework for the agency, re-training and re-aligning the account teams as well as winning several new blue chip clients from strategic pitches. INCLUDING:Re-designing a new identity for the Sharwood’s food brand.Designing a usage and attitude research study for the youth energy market, creating and then launching a new style of energy drink brand.Creating a new customer interface for the Post Office overseas. Show less
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Marketing ManagerJulius Meller [Dedicated Product Development Agency - Marks & Spencer] Sep 1993 - Dec 1995London, United KingdomMarketing ManagerAt Julius Meller (essentially a new product development business for M&S), responsible for researching global trends and working with suppliers to bring ‘best fit’ products to market. INCLUDING:Creation of key beauty care brands for M&S in the skincare and perfume markets.Bringing together consumer trends and product development opportunities to drive new product introductions.Working with product and perfume development agencies, design… Show more Marketing ManagerAt Julius Meller (essentially a new product development business for M&S), responsible for researching global trends and working with suppliers to bring ‘best fit’ products to market. INCLUDING:Creation of key beauty care brands for M&S in the skincare and perfume markets.Bringing together consumer trends and product development opportunities to drive new product introductions.Working with product and perfume development agencies, design agencies, packaging suppliers and M&S buying teams to create and launch new ranges in-store. Show less
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Group Product ManagerPfizer Jan 1990 - Aug 1993Maidenhead (Uk)Responsible for the company’s female healthcare brands in the oral contraception and hormone replacement therapy markets. Changed the tone of voice within the category, winning marketing innovation awards in both markets for our approach to patient communication. INCLUDING:Re-launching the “Minulet” brand on a healthy lifestyle platform, resulting in a 30% year on year volume increase.Creating a consumer-style campaign for hormone replacement therapy, forcing doctors to… Show more Responsible for the company’s female healthcare brands in the oral contraception and hormone replacement therapy markets. Changed the tone of voice within the category, winning marketing innovation awards in both markets for our approach to patient communication. INCLUDING:Re-launching the “Minulet” brand on a healthy lifestyle platform, resulting in a 30% year on year volume increase.Creating a consumer-style campaign for hormone replacement therapy, forcing doctors to re-appraise its role as a ‘quality of life’ treatment.Developing a ‘female healthcare’ franchise in order to engage directly with consumers. Show less -
Senior Product ManagerGlaxosmithkline May 1987 - Dec 1989London, United KingdomResponsible for the company’s brands in the skincare and shampoo markets, including day-to-day management of pharmaceutical marketing communication.INCLUDING:Spotting a new product opportunity to re-launch a discontinued product within a new category, and persuading American parent to back a full-scale launch. The launch was highly successful, leading to a revived presence in the medical shampoo sector.
David Rosen Skills
David Rosen Education Details
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Health Psychology
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Marketing & Consumer Behaviour -
Pharmacy
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Harrow College Of TechnologyA Levels (3)
Frequently Asked Questions about David Rosen
What company does David Rosen work for?
David Rosen works for Falmouth University
What is David Rosen's role at the current company?
David Rosen's current role is Masters Degree | Documentary Photography.
What is David Rosen's email address?
David Rosen's email address is da****@****ail.com
What schools did David Rosen attend?
David Rosen attended King's College London, Durham University, Kings College London, Harrow College Of Technology.
What are some of David Rosen's interests?
David Rosen has interest in Technology, Photography, Global Culture, Swimming, Social Psychology, Consumer Behaviour.
What skills is David Rosen known for?
David Rosen has skills like Integrated Marketing, Marketing Strategy, Brand Development, Marketing Communications, Strategy, Crm, Corporate Branding, Business Strategy, Brand Architecture, Marketing Research, Marketing, Consumer Healthcare.
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David Rosen
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David Rosen
Solicitor-Advocate, Professor Of Professional Practice, And Independent Mediator.London4darlingtons.com, mybackfeelsgood.com, brunel.ac.uk, gmail.com4 +447941XXXXXX
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