David Wootten Email & Phone Number

Toronto, Canada Area

Leading a team with P&L responsibility to build and execute product & offer strategy to achieve growth in key customer segments. Responsible for business plan, roadmap & pricing; commercial offer and value proposition, and leading go-to-market programs with channels to maximize ARPU, contribution margin, gross acquisition and churn reduction

Kitchener, Canada Area

Managed all product strategy and execution for a multi-country region with a network of channel partners. Tasked with driving roadmap planning, lifecycle management, partner alignment and negotiation, product launch, channel enablement and go-to-market activities. Led product sell-in to key accounts and partners playing a key role in driving customer buy-in throughout extended sales cycle. Built long term relationships with partner and customers at executive and working levels. Responsible for market and competitive insight programs, product messaging, sales tools and channel education, key customer engagements and all aspects of product launch.Uncovered market gaps in product portfolio which led to new product development programs worth $75M and $8.9M incremental business. Drove business cases from creation through sell-in and execution. Spokesperson and regular participant in media engagements, industry and customer events.

Kitchener, Canada Area

Led product management for the development and launch of a few iconic devices in BlackBerry’s high growth period including the first BlackBerry Curve, a device that launched the highest selling product line with 30M+ units shipped globally and an early consumer BlackBerry phone. Managed product and feature definition through development and launch, coordination of core product value position, sales and marketing enablement through creation of product launch materials.First regional product lead for Latin America delivering launch plans for Curve and Pearl products in the region

Chile

Built and launched Chile's first mobile data offer for consumer and enterprise, mobile workforce and M2M solutions. Managed product line with top and bottom level revenue accountability, business case approval, product definition, pricing, device bundle, sales channel and customer support model.

Mexico City Area, Mexico

Founded and built Mexican operations for this business media and events company.