 Responsible for identifying and evaluating key export dairy markets and developing a strategy to enter these markets. Evaluate key distributors and develop a 3 year sales and marketing plan.

 Overall responsibility of the UK branch of Boumatic Milking Systems, a division of D.E.C International.Full responsibility of the administration, sales and marketing and direction of the company. One of three international branches worldwide, the UK branch covering the United Kingdom and Eire.Reporting directly to the corporate head office in Wisconsin USA on a monthly basis, setting sales and operating budgets to establish a profitable business unit.Ten members of staff reporting to me directly, covering technical service, administration, sales and marketing plus a full support service package to the dealer network.Working closely with the branches in Europe and around the world in launching new products and establishing a united product offering to the trade and dairy producer.