Managed content production for North America's largest directional advertising agency, with clients including WestJet, Macy's and RE/MAXProduced copy for major SEO campaigns, SEM landing pages, display banners, print ads and social media; researched and wrote media releases and thought-leadership articles for syndicationInterpreted and synthesized complex ideas for general audiences; undertook daily maintenance for vast web properties Appointed Resource Manager for copy team; reviewed and approved content for compliance, providing feedback as appropriate; assisted with campaign strategy and costing

Proofed, edited and optimized site content; managed site updates and indices, highlighting and previewing noteworthy material; liaised with media contacts to build publishing scheduleContributed tailored editorial copy; provided feedback and mentoring to writers; devised new projects, including the site's first-ever podcast series, resulting in more than 1.5 million monthly visits; spearheaded social media-oriented Tracks column

Acquired, proofed and published classified B2B listings for one of the world's largest used equipment marketplaces; provided one-on-one editorial guidance for a diverse range of global usersFurther developed a broad digital skillset, including performance tracking, keyword research and image manipulationCommissioned and reviewed specialized buyer guides; produced a variety of market-facing collateral for new venture ERPfocus.com

Created professional-standard closed captions for TV, DVD and theatrical releases; successfully met multiple daily deadlines for international clients including Disney, BSkyB and Sony PicturesExcelled at prioritizing a complex, detail-oriented and time sensitive workload; carried out in-depth research in a wide range of subjects; mastered a diverse set of client style guides

Further developed range of marketing, networking and copywriting skills at Newcastle-upon-Tyne’s most popular and prestigious arts and leisure magazineContributed tailored, professional-standard marketing copy against strict deadlines, from reviews and previews to editorials and illustrations; entrusted with double-page promotional coverage of the city’s most prestigious and high profile events, from Orange Evolution to Newcastle Comedy FestivalDeveloped project management and networking skills by assisting with production of the magazine’s annual City Guide publication