Dayana Falcon Email and Phone Number
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Dayana Falcon grew up in Miami, FL where the warmth and electric vibe of the city quickly grew on her at an early age. Being the first in her family to attend college as a Latina with Cuban roots, she chose The University of Florida. Dayana has been described as a pioneering, digital expert, visionary, connector, revenue driver, change-maker and her greatest strength is her ability to network.For over a decade, Dayana has embodied the definition of #CareerFocused. She is a dynamic global leader with a proven track record of driving impact and success in the technology and media industry. Dayana's business development mindset and digital marketing background has been instrumental in accelerating her efforts to create equal access to opportunity for the next generation. She understands that fostering a diverse and inclusive workplace is not only the right thing to do, but it's also good for business. Falcon has worked alongside Fortune 500 Companies from The Walt Disney Company, ESPN & Interpublic Group Agencies across digital analytics and media, chief of staff, sales marketing & now Talent Management scopes.In her journey to Human Resources, Dayana leveraged emerging technology such as Mixed Reality, Chatbots, Power Apps, and AI into their talent management strategies. She produced next-generation employee engagement experiences, including peer mentorship, career coaching, and employee showcase competitions, all designed to elevate the employee experience through their award-winning ESPN Career Center. Today, Dayana Falcon has expanded her scope, and joins us as the Senior Manager, Career Infrastructure and Engagement at The Walt Disney Company. Dayana's efforts have not gone unnoticed, and she was honored with the University of Florida 40 Under 40 Young Alumni award, recognizing her as one of the top young professionals in her field creating impact. Dayana's bold and innovative approach to business has earned her a reputation as trailblazing leader with an unwavering commitment to the intersection of excellence & equity.In addition to her impressive career achievements, Dayana is also a certified International Coaching Federation career coach & the founder of Gators UNIDOS, a non-profit focused connecting one generation of Latino University of Florida Gators, to the next. Her dedication to empowering and uplifting others is evident in her leadership, including the launch of the first-ever Latino merchandise line in partnership with The University of Florida.
The Walt Disney Company
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Senior Manager, Career Infrastructure And EngagementThe Walt Disney Company Jun 2024 - PresentBurbank, Ca, UsMy focus in this role is to design, develop, and implement innovative social learning, career engagement strategies, and build an innovative infrastructure that supports the broader TWDC career development ecosystem at scale.
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FounderGators Unidos Apr 2021 - PresentLos Angeles, California, UsGators UNIDOS will focus on educational, mentorship, and sponsorship opportunities from one generation of Latino University of Florida Gators, to the next. -
Talent Mobility Manager | Human Resources Talent ManagementEspn Mar 2021 - Jun 2024Bristol, Ct, UsPioneering work to ignite a Culture of Career Fulfillment by investing into Career Development & Talent Mobility efforts at ESPN and Disney.HIGHLIGHTS: Shaping the next generation of HR Career Development experiences by democratizing and producing equal access to opportunity for all employees in our organization.AREAS OF FOCUS:- Built an Award-Winning ESPN Career Center with best-in-class career services ranging from a virtual community in the metaverse with personalized career players career development, power apps to Prep Your Career Gameplan and 7 Day Career Refresh, a career chatbot, career coaching, Career for Teams Immersive Experiences and beyond- Propelled the growth and sustainment of a transformative peer mentorship program with 138 Peer Mentorship Circles with 793+ Participants at ESPN that has unlocked 5,000+ hours of Mentorship at ESPN- Elevated the employee experience by producing the ESPN Career Center All-Star Talent Showcase Competition to celebrate & reward best-in-class work across our 4 company priorities in a first-ever bracket-style competition yielding 95% event approval rating, an electric morale culture booster for our organization and elevating the ESPN brand- Ignited community and focused on employee connections with the first-ever IRL Career Center in our offices with immersive career development topics and experiences, virtual reality, on-demand tactical resources, career library, and more- Inducted making ESPN a Talent Magnet at the First-Ever Black Sports Business Symposium with a 15-person team to increase the black talent pipeline in our organization resulting in 18 new hires and innovating every turn with our first LinkedIn Livestream, Guinness World-Record Attempt, 500k+ Media Extension Amplification, Unique Raffle Sweepstakes Trivia aligned with our business and beyond -
Sales Marketing Manager | Disney Advertising SalesThe Walt Disney Company Aug 2015 - Mar 2021Burbank, Ca, UsMy responsibilities at The Walt Disney Company consist of bringing our go to market strategy to life for Disney Advertising Sales. This ranges from internal and external thought leadership, strategic positioning of Disney Advertising Sales externally in the advertising B2B industry, managing the content strategy and analytics for our social media presence, client entertaining at industry tentpole events and creating best in class sales collateral to set-up our sales team for success.By infusing innovative thinking, diversity of thought and strategic thinking, fueled by insights, my team is able to bring a fresh framework on partnership opportunities through an agnostic mindset - to a crowded marketplace.While always staying true to our history and remembering what Walt said, "I only hope that we never lose sight of one thing, that it was all started by a mouse". - Walt Disney
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Chief Marketing OfficerMillennial Women, Inc Jan 2018 - Aug 2019Miami, Florida, UsMillennial Women, Inc. is a compass and multi-media platform that brings together women from our generation through life experiences to support each other in becoming the best version of themselves.As the CMO, I had the opportunity & privilege of leading the team in bringing to life the foundation to operate and create a community of inspirational and resourceful content for Millennial Women worldwide. From becoming a micro-influencer brand, launching an e-commerce strategy on Amazon, and strategizing and executing unique partnerships with brands such as WeWork, Volkswagen, Uncommon Sense, Prudential, Stay Alfred and more. -
Director Of MarketingLaundry Service Mar 2015 - Aug 2015Brooklyn, New York, UsLead new business client acquisition & the agency’s thought leadership strategy in the influencer marketing landscape. -
Global Business Development Manager - Chief Of StaffBpn Worldwide Apr 2014 - Jun 2015I focused on the areas of Global Marketing, Business Development and Partnerships forBPN Worldwide with an overlying emphasis on global growth and cultivating the agency's global culture.• Lived and breathed our agencies positioning Radical CommonSense and brought it to life internally to our employees and externally to our partners and potential clients WW• Sustained a culture of a global community on Yammer (internal social platform to create networking opportunities, moments of recognition and appreciation for our teams and best practices/case studies to infuse an always-on learning mindset• As the “connector” of the global network, I fueled resources and opportunities to our teams WW by connecting them to each other for organic growth opportunities and best practices• Executed regional and global pitches for BPN WW that consisted of RFI's, Target Market Research & Insights, Creative Ideation, Social Media Strategy and Pitch Theatre that resulted in 160+ new client wins • Collected and submitted award-winning work from our network to international festivals that led to 30+ awards YOY• Managed the relationships with global partners, industry trade organizations and RECMA for business development or B2B exposure opportunities for BPN WW -
Global Marketing And Business Development AssociateBpn Worldwide Oct 2012 - Apr 2014A valued member of the BPN Global team on new business, partnerships, thought leadership and expansion opportunities for our agency.• Launched BPN WW in over 25+ markets as IPG Mediabrands third agency• Created the BPN brand positioning Radical CommonSense, our values, tone of voice and created all of our collateral material such as global credentials, manifesto videos, website and internal social media channels• Launched an internal social network for BPN on Yammer to infuse company culture and build a digital community• Led the B2B strategy of our agency website and social handles to drive thought leadership and a new communication vehicle with clients• Worked with our local markets to produce creative case studies of our work to submit toGlobal Advertising Festivals that resulted in over 30+ awards in just two years for our network• Executed two successful Global Summits for our network in New York City, NY and Lima, Peru to inspire and build a community for BPN WW leadership and work together on the agency’s vision• Created thought leadership opportunities for our senior executives around globally to judge international advertising festivals and extended their POV onto BPN’s Social Media Channels• Communicated with all of our managing director's WW for support from the global center in new business pitches and organic growth opportunities
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Digital Media PlannerInitiative / Ipg Mediabrands Agency Oct 2011 - Oct 2012New York, Ny, Us• Planned and bought $500MM in digital advertising for Lifelock, Logitech, Trader Joe's & CKE• Built flowcharts, sent out IO's and implemented campaigns in Atlas & Mediamind• Negotiated with hundreds of vendors on the most cost-efficient and transparent digital media properties to achieve reach and scale to meet our clients objectives • Worked with third party vendors such as creative agencies and production companies to integrate a 360 campaign following one strategy for our clients• Attended industry events, seminars and lunch and learns every week to stay up to date on all new types of opportunities and technologies for our clients -
Digital Analytics CoordinatorInitiative / Ipg Mediabrands Agency Jul 2011 - Oct 2011New York, Ny, Us• Analyzed digital trends in the industry to integrate into our client’s digital strategy • Optimized digital advertising campaigns nationally and regionally for our Hyundai and Kia clients that increased performance by 45% across 2011’s Q3 and Q4• Assigned as the Digital Mobile Advertising Expert throughout our agency • Built dashboards for data visualization purposes to make in-real time decisions• Implemented tracking pixels to track our client’s media plans for in-real time optimization
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Digital InternInitiative May 2010 - Aug 2010New York, Ny, Us• 360 exposure to clients ranging from Auto to Theatrical with involvement in the entire digital media planning process from RFP to optimization• Influenced new geo-reporting procedures to more efficiently measure media costs for the auto category of business• Partnered with upper management to generate an extensive analysis for agency-wide Google Digital Vender POV• Created a digital strategy with the team for an intern group project for the Lionsgate Movie “Killers” DVD Distribution
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Office ManagerHunter'S Crossing Chiropractic Sep 2008 - May 2010• Handled all new and existing patients’ financial and insurance records• Created a marketing strategy that attracted a 30% increase of new patients • Communicated with the insurance companies concerning patient’s outstanding balances• Provided white-glove customer service to all Hunter’s Crossing Chiropractic Clients
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Marketing Research InternLeadermobile-Barcelona, Spain May 2009 - Aug 2009• Compiled competitive research on Leader Mobile’s that impacted a 30% increase on revenue• Developed and executed presentations to company’s top executives on ways to improve their B2B social media presence• Created a client forum for clients to address concerns and provide feedback leading to improved product offerings for Leader Mobile
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Sales RepresentativeAroundcampus Group May 2008 - Aug 2008Chapel Hill, North Carolina, Us• Sold approximately $34,000 yellow page advertising for the University of Miami’s Telephone Directory by making on average 30-35 in person cold sales calls throughout the local community• Linked perspective client’s needs with insights about the target market to ensure effective business call to action in UM’s phone directory• Shared sales and customer service best practices and created resources to share with the University Directories team nationwide • Completed an intensive Sales Communication Training Program -
Assistant Accounting ExecutiveCreative Mindworks Apr 2006 - May 2007Miami, Florida, Us• Started as a receptionist and worked my way through the company’s departments (Office Management, Client Teams and Accounting)• Strategized and developed campaigns for potential and existing clients in the real-estate category• Responsible for Interactive Media (IM) and Creative Mindworks’ (CMW) Advertising Agency’s B2B media tactics• Authorized receivables and outgoing payments for “IM” and “CMW”
Dayana Falcon Skills
Dayana Falcon Education Details
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University Of Florida College Of Journalism And CommunicationsAdvertising
Frequently Asked Questions about Dayana Falcon
What company does Dayana Falcon work for?
Dayana Falcon works for The Walt Disney Company
What is Dayana Falcon's role at the current company?
Dayana Falcon's current role is Talent Mobility Visionary and Futurist 🔮Driving Innovation & Equity in Tech and Media 🚀 Pioneering Leader and Change-Maker 💡 UF 40 Under 40 Young Alumni 🏆 Founder of Gators UNIDOS 🐊 Check out my work 👇.
What is Dayana Falcon's email address?
Dayana Falcon's email address is fa****@****ail.com
What is Dayana Falcon's direct phone number?
Dayana Falcon's direct phone number is +178627*****
What schools did Dayana Falcon attend?
Dayana Falcon attended University Of Florida College Of Journalism And Communications.
What skills is Dayana Falcon known for?
Dayana Falcon has skills like Social Media, Consulting, Digital Strategy, Networking, Digital Media, Web Analytics, Team Leadership, Digital Marketing, Advertising, Integrated Marketing, Strategy, Media Planning.
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