Colin Day Email & Phone Number

Purleigh, England, GB

Ramat Gan, IL

• I established this advisory firm to provide strategic guidance for C-Suite executives (CEO, CMO, CSO) as a Non-Executive Director and Board Level Advisor. I act as a driver of transformation leading to outstanding.
• Designed and executed product management, marketing, and go-to-market strategies for a diverse client portfolio.
• Conducted due diligence across a range of transactions ($25M+) focusing on marketing technology, consulting services, and financial technology.Non-Executive Directorships/Board Advisory Roles:
• 4-Xtra Technologies Ltd, Non-Exec Chair, 06/2021 – 12/2023: UK-based risk management technology platform providing extreme value risk modelling solutions to the World's financial markets.
• ConnectIF Technology, Advisory Board Member, 05/2019 – Present: UK-based fintech start-up focused on providing a market-wide, asset-liability management platform designed specifically for Islamic Financial Services.
• RampedUp LLC, Advisory Board Member, 10/2019 – Present: US-based sales and marketing technology platform providing advanced data hygiene and company insights for the sales and marketing operations of B2B companies.

UK-based risk management technology platform providing extreme value risk modelling solutions to the World's financial markets.

Jacksonville, FL, US

• I directed global marketing operations strategy for this major FinTech organisation including the creation of a three-year roadmap and vision for future success. I fostered robust Board/C-Suite relationships and.
• Attained a deep understanding of technology capability and its impact on core business applications within client companies to develop innovative marketing campaigns, go-to-market strategies, and revenue generating.
• Continually exceeded sales targets including 3x leads closed (to $1B) and 2x sales pipeline (to $5.9B).
• Orchestrated complex systems integration and business transition projects following the 2015 acquisition of SunGard.
• Managed a portfolio of digital-focused cross-marketing projects including market research and agency collaborations.
• Successfully negotiated high value ($40-50M) contracts for core banking solutions and market data systems.

• In this position, I conceptualised and rolled out a roadmap for future success in conjunction with senior executives. I provided input into strategic development, market insights, and technology capability across all.
• Utilised data-driven research and insights to inform the strategic planning and management decision-making lifecycle.
• Support sales management, pipeline development, and marketing activities by providing innovative tools and solutions.
• Led a team across multiple locations (UK/US/India) with a mandate to develop CRM solutions and a Target Operating Model to create strategies in key areas of future expansion such as Islamic Banking.

• In this role, I worked directly with the Chief Marketing Officer to develop a long-term vision for the business with specific focus on the global banking segment. I liaised with senior leaders as a trusted advisor and.
• Conducted an in-depth analysis of market dynamics to identify gaps and opportunities for expansion.
• Designed and deployed go-to-market strategies based on detailed customer segmentation and analytics.
• Identified “white space” opportunities and lucrative propositions as a leader within the Banking Segment Innovation Lab Programme and successfully launched four new products.
• Managed product positioning, market segmentation, product differentiation, and pricing strategy. *Additional Executive roles in SunGard, SEB Merchant Banking Group, and Coutts & Co.