D'Cory Owens, Msl Email & Phone Number

Jackson, Mississippi, United States

Strategic Planning: Develop and execute marketing strategies and campaigns to achieve business goals, increase transit ridership, and enhance brand visibility.Campaign Management: Oversee the creation, implementation, and analysis of marketing campaigns across various platforms, including digital, print, social media, and outdoor advertising.Brand Management: Ensure consistent branding and messaging across all marketing materials and channels, maintaining a cohesive and positive image of JTRAN.Market Research: Conduct market research to identify trends, customer needs, and competitive landscape; use insights to inform marketing strategies and decision-making.Budget Management: Develop and manage the marketing budget, ensuring efficient allocation of resources and monitoring expenditures to stay within budget.Partnership Development: Build and maintain relationships with media, community organizations, and other stakeholders to foster partnerships and sponsorships that enhance marketing efforts.Performance Analysis: Monitor and evaluate the effectiveness of marketing activities using key performance indicators (KPIs); prepare reports and presentations to communicate results and recommendations to senior management.Event Coordination: Plan and oversee promotional events, community outreach programs, and transit service launches to engage with the public and promote our services.

Jackson, Mississippi Area

Develop and implement programming strategies that align with the station's goals and target audience.Oversee the creation and scheduling of on-air content, including music playlists, talk segments, interviews, and promotional spots.Collaborate with the sales and marketing teams to integrate promotional and advertising initiatives into programming.Manage and mentor the programming team, providing guidance on content creation, on-air performance, and professional development.Coordinate with producers, hosts, and other staff members to ensure smooth execution of on-air programming.Monitor industry trends and audience preferences to adapt programming strategies and content accordingly.Maintain compliance with FCC regulations and industry standards for on-air content.Analyze audience feedback, ratings, and listener demographics to evaluate the success of programming initiatives and make data-driven decisions.Develop and manage programming budgets, including expenses for talent, music licensing, and equipment.Represent the station at industry events, conferences, and community engagements to promote the station's brand and programming initiatives.

Developed compelling multimedia content, including videos, graphics, and written materials, to effectively communicate the college's initiatives, events, and achievements across digital platforms.Manage and maintain Tougaloo College's presence on various social media platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and YouTube.Collaborate with the web development team to ensure the college's website is up-to-date, user-friendly, and reflective of the institution's brand identity.Uphold and promote Tougaloo College's brand identity and messaging guidelines across all digital channels.Keep abreast of emerging trends, best practices, and technologies in digital media and marketing.

Jackson, Mississippi, United States

Develop and implement a comprehensive communications strategy in alignment with the cathedral's mission, vision, and values.Craft and disseminate clear, compelling messages across various platforms, including the church's website, social media channels, newsletters, bulletins, and other communication outlets.Serve as the primary spokesperson for the cathedral, cultivating positive relationships with local media and stakeholders.Collaborate closely with clergy, staff, and volunteers to gather and produce engaging content that highlights the cathedral's ministries, worship services, educational programs, and community events.

Jackson, Mississippi Area

Lead the creation of marketing collateral, including brochures, flyers, newsletters, advertisements, and digital content, ensuring alignment with branding guidelines and messaging.Oversee the health center's digital presence, including the website, social media channels, and online advertising campaigns, to drive engagement and increase visibility.Cultivate relationships with media outlets, journalists, and community partners to generate positive media coverage and enhance the health center's reputation.

Jackson, Mississippi Area

Utilize web analytics tools to track, analyze, and report on website traffic, user behavior, and performance metrics.Conduct A/B testing and usability studies to optimize the user experience and drive website engagement.Provide insights and recommendations based on data analysis to improve website functionality, conversion rates, and overall user satisfaction.Design visually appealing and on-brand graphics for the company's website, marketing materials, and digital platforms.Create eye-catching product images, banners, and promotional materials to enhance online and offline marketing campaigns.

Jackson, Mississippi Area

Graphic Artist at Mississippi Department of Wildlife, Fisheries and Parks● Graphic Designer For Mississippi Outdoors Magazine● Develop and Design documents/Brochures for all 25 Mississippi State Parks● Develop and Design graphic media For Mississippi State parks● Develop and organize Designs for the 2013 Mississippi Sportsman’s Calendar● Branding/Marketing initiatives for Mississippi State Parks.● Helped inside of the department's print shop

● Developed a children's health inituative. ● Created and Designed a childrens Health magazine. .● This program aims to encourage healthy living habits by rewarding healthy choices and by making healthy options accessible to children.

Tougaloo College

● Created and Designed newspaper layouts for The Tougaloo Harambee Newspaper.● Over 3,000+ community viewers including online.● During this time, I used this experience to hone my Adobe Indesign and QuarkXPress skills.

● Marketing intern under David Bunger, Marketing a director of the most watched news station in the state of Mississippi, WLBT-TV. ● During this time, I learned vital information about Television production graphics which honed my Adobe Premiere Skills.

Remote

● Created and maintained a quarterly newsletter for The Dallas Nursing Institute.● Responsible for the design and development of all print and web design materials.● Responsible for quarterly community information for nearly 1500 Nursing students in the Dallas-Fort Worth area.This Job is done remotely via cloud services.

● Responsible for displaying spiritual and Christian information for one of the Largest churches in the Mid-South area. ● assisted in video production and audio aids.

Master'S Degree, Masters Of Science In Leadership, 3.6600

Bachelors Of Arts, Communications

Activities and Societies: Tougaloo College Student Harambee Newspaper staffer Tougaloo College YearBook staff -2009-2010 Tougaloo College.