Daniel Dirico Email & Phone Number

Natick, MA, US

Boston, Massachusetts, US

• Ensure effective ongoing operations of Digital portfolio, including monitoring, resourcing, problem resolution and enhancement management from prioritization through deployment
• Technical Program management of high profile Digital transformations,including architecture, vendor management, custom development, product evaluation,integration with new and existing systems
• Establish and drive the systems and technology architectures across the Marketingsystems/Digital portfolio, enabling future digital platform expansion
• Deliver technical solutions in a matrix environment, partnering with stakeholders,users, project team members and external vendors across multiple worldwide locationsto produce innovative solutions with predictable.
• Manage internal Marketing IT team members (developers, project leaders, architects)
• Own a set of IT services (primarily focused on serving the Marketing community),managing and measuring the effectiveness of those services

Boston, Massachusetts, US

- Responsible for planning, managing and delivering solutions catered to the needs of the Global Marketing department. - Solution provider, partnering with stakeholders, users, project team members and external vendors across multiple worldwide locations to produce innovative solutions with predictable deliverables.- Technical ownership for Global.

- Project manager of e-commerce, acquisition marketing sponsored projects generating multi-million dollar revenues- Responsible for leading highly talented and highly technical, multiple cross-functional teams from project inception through project delivery- Skilled in digital marketing and e-commerce initiatives, including campaign automation and.

Putnam Investments, Boston, MA- Web channel analysis and analytics- Marketing and Business Intelligence- Online marketing strategy- Marketing automation integration

Web strategy and analysis, Online marketing campaign development, Digital media production, Web design and development services.

Zurich, Zurich, CH

• Selected highlights:
• Project leader of complex Web site re-architecture and redesign (eftours.com) managing, directing and steering multiple, cross-functional project teams based in several countries. Project was delivered ahead of.
• Business architect and project leader of Web lead generation overhaul resulting in an immediate 70% increase in Web leads capture and a 400% increase in Web lead page construction with no required increase in web.
• Founded, negotiated and implemented the first corporate projects portfolio system spanning six multinational companies that successfully aligned IT, Web marketing, and Sales for improved resource management, ROI.
• Researched and managed the implementation of the first customer-facing company blog, created the first internal social media dashboard, and led the overhaul of the U.S. based HR careers site (eftours.com/careers).
• Devised and implemented numerous Web analytics (Google Analytics, Coremetrics) strategies to measure campaign effectiveness, online application funnels, conversion tracking, and visitor profiles and demographics to.

Boston, MA, US

• Selected highlights:
• Provided lead business analysis to consolidate multiple problem tracking tools (spanning several Fidelity Investments companies) into one unified tool for the monitoring and management of critical systems incidents.
• Co-developed and authored team information and resources intranet Web site used by Fidelity eBusiness group.
• Received senior management award for research and analysis that contributed to lowering the systems incident queue by 20% in two weeks.
• Indirectly managed 3 systems analysts, monitoring workload and delegating tasks accordingly.
• Granted high-security access and entrusted with confidential client data (Multi-billion dollar clients) including company-wide, internal Fidelity employee data (HR, personal, financial) while conducting IT systems.

Boston, MA, US

• Selected highlights:
• On-call Incident Manager and Tech Lead for the Crisis Assessment Team (CAT) for critical Web application incidents.
• Facilitated weekly incidents triage meetings (Ireland, U.S. staff) and prepared reports for senior management.
• Authored business documents detailing future planned enhancements of Web applications functionality for both business staff and end-users.
• Charter member of newly created team of analysts. Worked directly with senior management to define key team processes and operational strategies of this new team structure.

Boston, MA, US

• Selected highlights:
• Provided analysis, tracking and resolution for customer-reported Web incidents.
• Conducted on-site presentations to prospective clients concerning www.401k.com, our technical support capabilities, and other Internet topics.
• Created trend reports and forecasts based on historical tracking data of support related incidents.

Bs, Environmental Sciences, Biology, Pre-Med

Education record