Ecommerce Executive
Responsible for the continued maintenance and improvement of website functionality, content and performance across UK, EU and US sites; including implementation of marketing strategy. Writing informative, engaging and SEO friendly product copy and page content for Alpkit and Sonder. Use of Google Analytics and SEO tools to monitor page and product performance and improve search rankings. Production of digital marketing content for web, email and socials including graphic design elements and web… Show more Responsible for the continued maintenance and improvement of website functionality, content and performance across UK, EU and US sites; including implementation of marketing strategy. Writing informative, engaging and SEO friendly product copy and page content for Alpkit and Sonder. Use of Google Analytics and SEO tools to monitor page and product performance and improve search rankings. Production of digital marketing content for web, email and socials including graphic design elements and web page design. Use of navigation design, filter attribution etc. to streamline user experience and increase conversion rate. Show less