Debashis Das Email & Phone Number
area 124
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Who is Debashis Das? Overview
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Debashis Das is listed as Vice President and Investor at Ikigrow Consumers, based in Delhi, India. AeroLeads shows phone signal with area code 124 and a matched LinkedIn profile for Debashis Das.
Debashis Das previously worked as Business Head and Partner at Ikigrow Consumers and CEO & Business Head at Milagrow Business And Knowledge Solutions. Debashis Das holds Mba, Marketing from Institute Of Management Technology, Ghaziabad.
About Debashis Das
Experienced of 27 years + with some of the best known FMCG brands. handling Brand Marketing & Communication strategy, Innovations, New Product launches, Sales, Business Management, Project Management and Corporate + Brand PR. Key career highlight have been the creating the liquid dishwash segment with Brand Pril and handling iconic brands like Mother Dairy & All OutFirm believer of business ethics and values contributing to the larger cause of “giving back” to the society.
Listed skills include Brand Management, Product Development, Corporate Communications, Market Research, and 4 others.
Debashis Das's current company
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Debashis Das work experience
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Business Head And Partner
CurrentIn the business of Crafting Joyful Experiences with Room Fresheners, Deodarants, Perfumes and more.
Ceo & Business Head
Headed the consumer business at Milagrow, the pioneer in Robotic Technology in the country.
Vice President Marketing
Headed the Marketing function for the Group of VKL companies - Keya Foods, VKL Food Services, Marimbula Flavors.
Category Head - Pest Control
Repositioned All Out as a mega brand with consumer relevant benefits to support the products other than Liquid electric and built the NPD pipeline of Pest Control portfolio. Spearheading the innovation portfolio for future launches. Launched an International Disease prevention campaign with India as the lead country to be rolled out in Sep’13 collaborating with NGOs like VHAI. Building on the business imperative to ensure a turnaround in the aerosol and coil business. Agencies handled: BBDO Chicago(Creative), OMG (Media planning), Maxus (Media buying), Ogilvy Shanghai (Shopper Marketing).
Gm - Marketing (Head Marketing)
Headed the Marketing function and Corporate Communications for Mother Dairy.Unique and sensitive business of model for milk restricts many activities and opens the door many more. The turnover of Rs.6500 crore + from milk and dairy alone makes it one of the largest food companies in India with huge scale of operations and extremely stringent process measures to control a highly perishable product category. Set up the Marketing footprint in the organization. Constructed the marketing structure - recruited the right people in the team and agencies for media, creative, social media, PR and research. Initiated and launched the social media campaign for Mother Dairy. Also spearheaded the launch of the Mother Dairy website. Led an integrated marketing campaign "Ma Jaisa Koi Nahin" to revitalize the core elements of the iconic Mother Dairy Brand. Constructed the brand architecture for Dairy business and Launched the new pack design for polypack milk - a change that the category saw after 14 years.
Category Head - Laundry Care Business
SBU Head for business portfolio of 400 cr. (64% of the company turnover) Relaunched Henko detergent with a differentiated positioning of Superior cleaning + DisinfectionHandled the Price war in the detergent business
Category Manager
Responsible for developing the "One Drop Challenge" communication for Pril dish wash liquid. Created an unique brand property “Pril Home Care Academy”, a training academy for household maids. Developed consumer generated content for advertising with “You are the Star” contest. Launched international flagship brand of Henkel in India – Bref household cleaners Brands Handled: Henko Detergent - Premium detergentPril - Category Creator for liquid dish wash segment in India. Bref - International flagship brand of Henkel in cleansers.Mr.White - Midrange detergentRenuzit - Leading brand from US, launched in IndiaChek Detergent - Popular segment detergent.
Brand Manager For Pril, Chek, New Products
Launched Pril dish wash barIntroduced variants in the Dish wash category for the first time.
Area Sales Manager
Successfully implemented key sales and distribution project in coordination with Henkel headquarters, Germany.
Area Sales Manager
Constructed the distribution network for Real Fruit juices at Delhi and Greater Punjab
Management Trainee / Ase
Executed the market launch of Gillette Sensor Excel and developed the “Black book” for the Gillette Sales force.
Debashis Das education
Mba, Marketing
Education record
Education record
Frequently asked questions about Debashis Das
Quick answers generated from the profile data available on this page.
What company does Debashis Das work for?
Debashis Das works for Ikigrow Consumers.
What is Debashis Das's role at Ikigrow Consumers?
Debashis Das is listed as Vice President and Investor at Ikigrow Consumers.
What is Debashis Das's phone number?
AeroLeads has found 1 phone signal(s) with area code 124 for Debashis Das at Ikigrow Consumers.
Where is Debashis Das based?
Debashis Das is based in Delhi, India while working with Ikigrow Consumers.
What companies has Debashis Das worked for?
Debashis Das has worked for Ikigrow Consumers, Milagrow Business And Knowledge Solutions, Vkl Seasoning Pvt Ltd | Keya Foods | Marimbula, Sc Johnson, and Mother Dairy.
How can I contact Debashis Das?
You can use AeroLeads to view verified contact signals for Debashis Das at Ikigrow Consumers, including work email, phone, and LinkedIn data when available.
What schools did Debashis Das attend?
Debashis Das holds Mba, Marketing from Institute Of Management Technology, Ghaziabad.
What skills is Debashis Das known for?
Debashis Das is listed with skills including Brand Management, Product Development, Corporate Communications, Market Research, Consumer Insights, Trade Marketing, Pricing, and Sales Operations.
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