Debasmita Moullik Email & Phone Number

India

New York, Ny, Us

Leading the customer success team, from building a department to scaling it for sustained growth with all people, process and strategies optimized in a customer first manner. I lead a technical customer success team (Platform Success team- hybrid role that needs technical knowledge and business acumen) which acts as first and last point of customer contact for a set of accounts (usually high-value multinational brands that are strategically important for Sprinklr) to ensure that those accounts achieve their business objectives using Sprinklr software and services.I focus on establishing a positive, thriving environment for my team, while also achieving great results for our business. As a team we closed the year FY24 at 90%+ renewal rate, clearly making us the top performing team at Sprinklr.

New York, Ny, Us

-Improve the customer success team constantly through onboarding, development, and retention of A+ talent.-Lead by example in delivering exceptional quality and results, and be fully involved in execution of the process and playbook to retain and grow customers. -Demonstrate the value of Sprinklr and retain and grow customers .-Develop and maintain relationships with customer decision makers and champions.-Deliver revenue from allocated accounts targeted on number of accounts average revenue/account/quarter -Identify opportunities and business needs to grow each account. -Establish processes and channels for interfacing with other Sprinklr teams to maximize customer satisfaction and Sprinklr growth within the client.-Manage customer expectations for delivery of services through the leadership and coaching of team members and cross-functional department leads .-Manage relationships with important strategic partners .

Gurgaon , Haryana, In

Leading Strategic account management team and Midmarket team for South and West India, for the Technology , e-commerce, BFSI, Real estate, Retail, and Gaming vertical.Strategic Account Management strategy: - Strategising and leading strategic account management team and aspiring to grow the business by 50%.- Focus on the customers that matter the most.- Relationship is the key: using the best practices and skills focused on building loyalty and a long-term relationship with the customers.- Work on volume discounts/rates and focus on closing long-term deals with the agencies.-Providing long-lasting strategical benefits to the clients, that includes full-funnel solutions to create better results.*Awareness campaigns: maximize your brand’s share of voice through TIL impact solutions.*Consideration campaigns: encourage prospects to learn more about your organization through video , emailers, and content integration.*Conversion campaigns: focus on lead generation and allow clients to track campaign-initiated actions on the website using Columbia Audience Network.Achievements :- Target achievement: Q1 102% ; Q2 112%- YOY growth : H1 : 36%Midmarket strategy :Working with a team of sales managers and Regional Managers to penetrate and grow the mid-market segment. - Focus on new vertical penetration and identify new clients from each vertical.- Work on vertical-led solutions.- Work closely with agencies and clients to close deals with new clients.Achievements :- Target achievement: Q1 96 % ; Q2 115%- YOY growth : H1 : 56%

Gurgaon , Haryana, In

Lead, manage and inspire a high performing vertical focused sales managers and coach them to deliver strong results.H2 2020 - 106%H1 2020 - 109%H2 2019 - 106%H1 2019 - 135%With a YOY growth of 52 % in 2019-20.- Responsible for revenue growth / PNL handling for TimesofIndia ,languages cluster , economictimes & TGP portal for dispaly and CAN and track revenue performance across the portfolio and determine corrective measures where needed.- Collaborate with Heads of Agency to build TIL's annual strategic plan, including analysis of constituent agencies revenue and quarterly reporting of progress against set KPIs.-Focused on revenue generation and engagement with Key accounts from each vertical and communicate clearly the progress of monthly/quarterly initiatives to internal and external stakeholders.-Provide dedicated account management to top clients partner together with the internal teams to develop, manage, optimize, and support strategic account plans, apply consultative sales strategies and leverage data and product knowledge to create business solutions for clients.- Work closely with product and revenue strategy team to create high value events and sponsorship packages. Eg : The Union Budget , Election Special , World Cup special, Festive specials etc.- Collaborate with Times Print , Radio , Television and Event's team and partner agency to organize senior-level engagements and activations at key industry events , like IAMAI Digital Summit ,Campaign India Digital Crest, Pitch CMO Summit etc.-Work closely with Agency and clients to close big budget 360 plans including Digitial (TIL , Gaana, MXPlayer), Print, Radio, Outdoor, and Events.- Work closely with my team to set up TIL workshops with Agency Heads and planners , to ensure we share our new product offerings, event sponsorships and discuss on long-term plans and issues if any.- Work with Agency Heads to decide on annual pricing packages and volume discounts.

Gurgaon , Haryana, In

Identify, rationalize, and define a strategy for Times advertising business. For each Industry segment, define the business model, advertisement offering, engagement process, and support/operations model to drive brand adoption and business revenue growth for TIL flagship portals and Times Global partners like Business Insider and Huffington post.• Working closely with marketing and product team to define strategies for IPs , events and key content plans.• Establish and build strong, profitable, long-term relationships with key decision makers across agencies and clients for better market share. Handling a team to develop emerging markets and new accounts.•Define strategy for reducing churn accounts and focusing on client retention strategy.•Defining Team's KRA, Target allocation, appraisals and growth path mapping.

Gurgaon , Haryana, In

- Heading business decision making for South market for Times Business portals across verticals through partnerships, content integration, mobile and display ads.-Responsible for revenue generation for Economictimes.com , businessinsider.in and investopedia.com through display and content integration for South Region. Grew the revenue from 2.3 Cr to 6.8 Cr in a span of 2 years.- Driving revenue for ET Verticals through sponsorships, event associations, mailers content integration and display advertisement.- Driving revenue for emerging markets - Hyderabad , Chennai and Kerala.- Handling a team

Gurgaon , Haryana, In

In this role I was taking care of sales and customer success for Technology and Ecommerce vertical.- Leading discussions with Tech and E-commerce clients from Karnataka. - Handing a team of sales executive for Andhra Pradesh. - Ensuring delivery of campaigns and meeting the ROI benchmark.- Maintaining relationship with EBs to ensure upsell and cross sell.Achievements: - Closed exclusive budget deals with new clients like Fortinet, Commscope and Infor.- Grew tech vertical by 49 % and Ecommerce by 21%.- Scaled Hyderabad market from 10 lakh to a sizeable 1.65 Cr business in a year’s time. - Achieved 103% of assigned target.

Sunnyvale, Ca, Us

Helping brands connect with their audiences through LinkedIn's comprehensive Marketing and Talent Solutions ,like LinkedIn Audience Targeting using media formats such as Content Ads, Sildeshare Ads, Sponsored updates ,Partner Messages (sponsored inmails) or building communities on Company Pages and Custom Groups or getting insights using LinkedIn Polls and LinkedIn Brand Perception Study.-As a part of team I acted as a consultant to clients and helped them to understand the platform and guided them to utilise the platform to engage with the existing and the prospective clients. - Work closely with CMOs and HR heads to define the organisation's marketing and recruitment requirements .- Partner with organisations to maximize their social recruiting , branding and selling strategies.- Work closely with solutions consultant to create campaign strategy to address marketing and recruitment requirements .Achievements :- 102 % & 125% Target Achievement in FY12 and FY13 respectively .- Grew over all book value by 39% in FY12 and 56% in FY13.- Top 5 growth Accounts in FY12 : Infosys ; IBM ; Hp ; Lenovo ; Bosch.- Top 5 growth Accounts in FY 13: IBM ; Accenture ; Dell ; Lenovo ; Amazon.

New Delhi, New Delhi, In

- Heading digital sales and marketing for South India. - Have worked on multiple special projects of sponsored content led microsite creation for Dell , IBM ,Lenovo, Ford etc.- Taking care of Online Sales for: business-standard.com ,bsmotoring.com ,smartinvestor.in, bshindi.com- Taking care of BS Ipad and BS Wap platform campaigns.- Handling a team of sales executives- Worked closely with the marketing team and event team for any marketing and event related activities in South India.- Grew the revenue from 67 lakhs to 1 Cr in a year's time, without much change in the platform's pageviews.

New Delhi, New Delhi, In

Established the online business of Business Standard , grew the market from scratch.And started working with the Top IT ,Auto, Finanace and Tourism clients.Grew the revenue from zero to 66 lakhs in a year.

Chennai, Tamilnadu, In

Handled digital sales and success for Bangalore region.Focusing on content integration, mailers and events.

Bangalore, Karnataka, In

Ket highlights :Media planning , client acquisition,client servicing , SEO and SEM .

Executive Education, Digital Marketing Strategies - Data, Automation, Ai And Analytics

Master Of Business Administration - Mba, Marketing And Finance

Bachelor Of Science - Bsc, Physics

Diploma In Software Engineering