White Pine Investment Company began in 1997 with a vision—to invest client money wisely by using sound investment principles, while maintaining an objective viewpoint. Just as life’s inevitable storms hit each of us at unexpected times, every investor in the securities market experiences storms that cause doubts about his or her financial well-being. Our goal at White Pine is to help you navigate through those disturbances and ensure that your long-term financial goals are met. We strive to build strong relationships based on trust which result in clients’ confidence and of peace of mind. As a Registered Investment Adviser, White Pine Investment Co. has a fiduciary responsibility to act solely in the best interests of its clients. We, however, take that one step further and believe that our responsibility goes beyond the professional to include the personal. Our desire is not only to manage your investments but to know who you are as a person.