Debbie Carson

Debbie Carson Email and Phone Number

Sr. Demand Generation Marketing Specialist @ AMAROK Security
Atlanta, GA, US
Debbie Carson's Location
Atlanta Metropolitan Area, United States
Debbie Carson's Contact Details

Debbie Carson personal email

n/a
About Debbie Carson

Results-focused, innovative, and performance-driven marketing and account management professional with over 15+ years of working strategically with sales and marketing to maximize sales opportunities and generate net new leads and revenue. A strong record of accomplishment that includes inbound and outbound marketing tactics, demand generation marketing, SEO, and PPC knowledge. Provided leadership in planning and executing national trade shows and client events. Skilled in migrating sales to leading-edge CRM systems and marketing automation tools to improve client communications and increase qualified sales leads. Versatile and goal-oriented professional in constant pursuit to test new marketing strategies. Persuasive consensus builder with strong leadership working with teams to problem solve, driving comprehensive solutions using leading-edge CRM technology to improve productivity and operational efficiencies. Built a strong reputation based on providing the highest level of quality, service, and uncompromising ethics.

Debbie Carson's Current Company Details
AMAROK Security

Amarok Security

View
Sr. Demand Generation Marketing Specialist
Atlanta, GA, US
Website:
amarok.com
Employees:
405
Debbie Carson Work Experience Details
  • Amarok Security
    Sr. Demand Generation Marketing Specialist
    Amarok Security
    Atlanta, Ga, Us
  • Amarok Security
    Demand Generation Marketing Specialist
    Amarok Security Mar 2020 - Present
    Remote
    >Curate, implement and maintain demand generation, field, and nurture campaign marketing strategies that are a mixture of online and offline marketing channels aligned with the buyer’s decision-making journey. >Responsible for meeting the organizational growth objectives by fueling the sales pipeline with qualified leads. >Manage the leads process from in-take, and qualification, to hand-off to the inside sales team.> Recipient of the 2022 MVP of Marketing, Presidents Club Award.>Key contributor to the social media calendar and content strategy, which includes the development of relevant topics, writing posts, creating graphics, and posting to corporate channels.>Work closely with our Digital Marketing Specialist on the performance of all campaigns, including website, paid ads, and content through reporting and insights to measure and analyze the success of our programs to ensure we are meeting pipeline and revenue goals. >Serve as a mentor to our marketing internship program. >Collaborate with creative partners and vendors to develop and create new content to drive demand, such as playbooks, videos, eGuides, infographics, blogs, articles, graphics, social posts, and PR-related publications.
  • Spirax Sarco Usa
    Demand Generation Marketing Specialist
    Spirax Sarco Usa Dec 2018 - Feb 2020
    United States
    Planned, developed, and executed content relating to demand generation and lead nurture initiatives, communications, and marketing automation tools to achieve the company’s overall business objectives. During my tenure, I developed two new lead nurture, email-marketing programs, as well as two field marketing programs to attain and attract new business. Worked closely with various Sales Leaders, Product and Market Development, and creative teams to deliver the campaigns supporting the industry segments. Evaluated campaign effectiveness through the management of customer/prospect lists and respective data. Assisted with other key projects such as trade shows, speaking opportunities, graphics, webinars, and PowerPoints. Also provided writing and editing practical creative content for advertising, promotion, and digital marketing to generate leads and improve overall market presence in a BtoB marketplace.
  • Amware Fulfillment
    Marketing & Lead Generation Specialist
    Amware Fulfillment Sep 2018 - Nov 2018
    Austell, Georgia
    Amware Logisitcs acquired the Fulfillment Services Division of Iron Mountain in September 2018.
  • Iron Mountain
    Marketing Specialist | Fulfillment Services | Field And Demand Generation
    Iron Mountain Oct 2004 - Sep 2018
    Austell, Ga
    Responsible for developing and executing field sales and lead generation initiatives, communications and sales tools to attain sales business objectives. Developed a 24-touch lead nurture, email-marketing program to attain and retract new business, aligning with the buyer’s journey, supporting the Fulfillment Services division. Ongoing management of customer/prospect lists, applying industry segmentation for assignment to account teams. Planned and executed client events and trade shows to increase brand awareness, improve client relationships, and grow revenue.
  • Iron Mountain Fulfillment Services Inc
    Marketing Supervisor | Fulfillment Services
    Iron Mountain Fulfillment Services Inc Sep 2009 - Jan 2014
  • Comac, An Iron Mountain Company
    Sales Lead Coordinator
    Comac, An Iron Mountain Company Oct 2004 - Jan 2008
    Austell, Ga
    Initially employed as Sales Lead Coordinator for COMAC, an Iron Mountain company, to support 10 sales representatives, identifying and cold-calling on prospective National clients. Provided research and analysis to build lead generation to help build COMAC’s sales pipeline and increase opportunities and revenues. Based on performance excellence, promoted in 2007 to Marketing Coordinator, supporting both the Director of Sales and Director of Marketing.Major Successes:-As Sales Lead Coordinator, researched prospective clients utilizing on-line tools, including Hoovers, Dunn & Bradstreet, and other resources to develop sales leads for account teams-Achieved 11% increase in sales response within the first year, resulting from the lead generation program-Promoted in 2007 to Marketing Coordinator to support both the Director of Sales and Director of Marketing to assist with the development of the strategic business plan and annual budget-Consulted with sales and marketing to develop marketing email blasts campaigns, quarterly newsletters, direct mail campaigns and sales collateral for clients to improve brand awareness and drive sales-Planned and executed company’s annual trade shows and client events for both sales and marketing
  • World Marketing/Ace Marketing
    Account Specialist
    World Marketing/Ace Marketing Dec 2003 - Oct 2004
  • Burke Capital Group
    Marketing Coordinator
    Burke Capital Group Nov 2002 - Oct 2003
  • Ball
    Executive Secretary, President Ball Plastics Division
    Ball Mar 2002 - Nov 2002
    Smyrna, Ga
  • Netzee, Inc.
    Regional Marketing Manager/Sales
    Netzee, Inc. Aug 1999 - Nov 2001
    Netzee was acquired by Certegy in 2002 and then acquired by Fidelity National Information Services.
  • The Bankers Bank
    Avp & Bank Officer | Internet Banking Division
    The Bankers Bank Oct 1998 - Aug 1999
    Atlanta, Georgia, United States
    Internet banking division acquired by Netzee, Inc. in August 1999 (Start-up Company).
  • Boral
    Executive Assistant, Finance
    Boral Sep 1995 - Oct 1998
    Executive Assistant to Chief Financial Officer and Finance Department of 8 Executives

Debbie Carson Skills

Lead Generation Marketing Salesforce.com Account Management Marketing Management Email Marketing Crm Marketing Strategy B2b Direct Marketing Marketing Communications Leadership Social Media B2b Marketing Online Marketing Trade Shows Start Ups Product Marketing Integrated Marketing Customer Service Social Media Marketing Ppc New Business Development Business To Business Customer Relationship Management Direct Mail Demand Generation Business Development Budgets Multi Channel Marketing Marketing Automation Brand Management Market Planning Sales Presentations Google Analytics Google Adwords Public Relations

Debbie Carson Education Details

Frequently Asked Questions about Debbie Carson

What company does Debbie Carson work for?

Debbie Carson works for Amarok Security

What is Debbie Carson's role at the current company?

Debbie Carson's current role is Sr. Demand Generation Marketing Specialist.

What is Debbie Carson's email address?

Debbie Carson's email address is de****@****uth.net

What is Debbie Carson's direct phone number?

Debbie Carson's direct phone number is +177050*****

What schools did Debbie Carson attend?

Debbie Carson attended Chattahoochee Technical College, Kennesaw State University, Kennesaw State University - Michael J. Coles College Of Business.

What skills is Debbie Carson known for?

Debbie Carson has skills like Lead Generation, Marketing, Salesforce.com, Account Management, Marketing Management, Email Marketing, Crm, Marketing Strategy, B2b, Direct Marketing, Marketing Communications, Leadership.

Who are Debbie Carson's colleagues?

Debbie Carson's colleagues are Tammy Gonzales, Jonathan Ratledge, Natalie Dorn, Caitlin Wagner, Nick Pisani, Edward Aguero, Colie Bowers.

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