Debbie Davison Email & Phone Number

Stevenage, Gb

Welwyn Garden City, England, United Kingdom

Stevenage, United Kingdom

I am the founder and Creative Director of Clockwork Creative Consultancy Limited. Clockwork Creative is an approachable full service creative agency based in Stevenage, Hertfordshire. We offer branding, websites, and graphic and digital design services, working collaboratively with clients from SMEs to large organisations.Combining a broad skill set and many years of big corporate and agency experience, we work on projects that span the end-to-end customer journey or just a part of that… Show more I am the founder and Creative Director of Clockwork Creative Consultancy Limited. Clockwork Creative is an approachable full service creative agency based in Stevenage, Hertfordshire. We offer branding, websites, and graphic and digital design services, working collaboratively with clients from SMEs to large organisations.Combining a broad skill set and many years of big corporate and agency experience, we work on projects that span the end-to-end customer journey or just a part of that journey. We believe in a holistic approach; a brand, design or website is so much more than just looking the part, it has to perform a function and represent your business. We work with all kinds of clients from small to large across a range of industries spanning aerospace engineering, catering, insurance, wealth management and charities, landscapers, celebrity makeup artists and trades people. Even though our work is diverse, the quality of our service and work remains consistent, creating long-term client relationships that we pride ourselves on. The agency is made up of myself and trusted freelancers that we collaborate with depending on a client’s requirements. We offer: + Brand and strategy+ Graphic and digital design+ One off or ongoing creative and/or digital support spanning the end-to-end customer experience + Website design and build+ Website maintenance Show less

I am responsible for developing, managing and delivering against a product roadmap for an internal digital product/platform; ensuring that any release delivers benefit to our stakeholders, improving user experience and drives value. In my role, I:+ Engage with stakeholders and user groups to define problem statements, identify opportunities and define user needs ​+ Break down highly complex or very large features into MVP and future phases, ensuring smaller deliverable chunks+… Show more I am responsible for developing, managing and delivering against a product roadmap for an internal digital product/platform; ensuring that any release delivers benefit to our stakeholders, improving user experience and drives value. In my role, I:+ Engage with stakeholders and user groups to define problem statements, identify opportunities and define user needs ​+ Break down highly complex or very large features into MVP and future phases, ensuring smaller deliverable chunks+ Work closely with UX to define process flows, user journeys and help to shape the UI+ Documenting and explaining new requirements to the engineering team using user stories, personas, and acceptance tests+ Performing UAT and delivering new features and developments to the business including communications and training Show less

Acting as Product Owner of the Workplace Pensions online platform at Legal & General, my role is to:- Understand the digital needs and expectations of both the business customer placing their Workplace pension (B2B) with Legal & General and the end user of the digital product (B2C), the Workplace pension member.- Determine the CoD (Cost of Delay) of items on the Digital backlog for the Workplace pensions division and help senior stakeholders prioritise epics and features using the… Show more Acting as Product Owner of the Workplace Pensions online platform at Legal & General, my role is to:- Understand the digital needs and expectations of both the business customer placing their Workplace pension (B2B) with Legal & General and the end user of the digital product (B2C), the Workplace pension member.- Determine the CoD (Cost of Delay) of items on the Digital backlog for the Workplace pensions division and help senior stakeholders prioritise epics and features using the WSJF approach, whilst considering the business and department objectives and delivering value for the customer and business benefits such as operational efficiencies. - Work within a Scrum team to design and deliver an improved online experience, considering the customer experience from user journeys, increasing self service functions and improving the ease of use and user experience.- Work very closely with team members such as developers and analysts to fully understand the impacts and help size epics, features and user stories considering back-end integration and operational impacts. - Prioritise and make decisions on which user stories to promote through the Kanban board/process. - Collaborate with other teams and business/operational readiness to ensure all stakeholders are bought into upcoming developments to enable a smooth and successful launch of any changes to the online platform. - Communicate transparently and effectively with all internal stakeholders, and work closely with client management and the external communications team to provide details of upcoming launches and digital developments. Show less

Hove

- Development and delivery of the L&G's digital proposition for the Workplace Pension business area, considering the overall customer experience and how any online journey ties into offline and customer service journeys. - Analyse existing online customer journeys to understand customer behaviour and identify improvements to meet digital KPIs for both B2B and B2C. - Optimise and develop the online customer experience, developing user stories, considering information architecture… Show more - Development and delivery of the L&G's digital proposition for the Workplace Pension business area, considering the overall customer experience and how any online journey ties into offline and customer service journeys. - Analyse existing online customer journeys to understand customer behaviour and identify improvements to meet digital KPIs for both B2B and B2C. - Optimise and develop the online customer experience, developing user stories, considering information architecture, design, functionality, usability and content for both desktop and mobile. - Design and wireframing for key online developments for B2C and B2B websites and self-service platforms.- Working closely with the business Change team and IT suppliers (both in-house and external) to provide clear requirements and deliver online enhancements. - B2C digital engagement and education campaigns ensuring an integrated approach between online and offline mediums.- Development and production of videos, financial education modules and tools.- Planning and delivery of online marketing campaigns using appropriate online tools including website development, SEO, PPC, online PR, webinars, email and social marketing and online advertising. - Play a key role in developing and delivering the Workplace Pensions digital strategy.- Measuring campaign performance to continually test, learn and optimise journeys and experiences to drive engagement.- Extensive market, industry and consumer research with a focus on online behaviour to ensure realistic online usage targets - Strong stakeholder management across all levels as well as maintaining relationships with agencies and suppliers Show less

Leatherhead

- Internal and external communications- Creation of corporate literature, marketing and communication materials- Branding/Brand guidelines- Marketing/Communication planning- Digital Marketing including Email, SEO, PPC & online advertising - Managing online and offline marketing campaigns from concept to execution- Arranging all aspects of events and exhibitions - PR & Advertising- CRM, Engagement & Retention- Researching competitor activity- Analysing… Show more - Internal and external communications- Creation of corporate literature, marketing and communication materials- Branding/Brand guidelines- Marketing/Communication planning- Digital Marketing including Email, SEO, PPC & online advertising - Managing online and offline marketing campaigns from concept to execution- Arranging all aspects of events and exhibitions - PR & Advertising- CRM, Engagement & Retention- Researching competitor activity- Analysing marketing campaign performance - Maintaining relationships with agencies and suppliers Show less

Haywards Heath

Working with the Head of Marketing & Agency at Zenith and Link insurance assisting with the day to day running of a small but busy department, responsibilities included:- Creating and coordinating communications to intermediaries and to the end user- Managing integrated marketing campaigns using a number of tools such as advertising, direct mail, email, PR, events and other promotional activities- Looked after the Zenith broker extranet ensuring easy access to the latest policy… Show more Working with the Head of Marketing & Agency at Zenith and Link insurance assisting with the day to day running of a small but busy department, responsibilities included:- Creating and coordinating communications to intermediaries and to the end user- Managing integrated marketing campaigns using a number of tools such as advertising, direct mail, email, PR, events and other promotional activities- Looked after the Zenith broker extranet ensuring easy access to the latest policy documentation and all other relevant information- Updating policy documents ensuring all of the insurance documents were compliant and co-ordinating sign off- Organise internal communications such as staff road shows, presentations and e-newsletters- Development of new company websites Show less

Guildford

In this position the role was to support the Marketing Director to implement sales and marketing plans by:- Organising events and international exhibitions, communications to agents, supported our internal sales team with presentations and sales materials, produced marketing literature and co-branded in-store point of sale materials for our agents - On a day to day basis the role also involved liaising and maintaining partnerships with agents and other suppliers, to ensure regular… Show more In this position the role was to support the Marketing Director to implement sales and marketing plans by:- Organising events and international exhibitions, communications to agents, supported our internal sales team with presentations and sales materials, produced marketing literature and co-branded in-store point of sale materials for our agents - On a day to day basis the role also involved liaising and maintaining partnerships with agents and other suppliers, to ensure regular communication and that they were kept up-to-date with property developments. First Homes relocated to Dubai in January 2007. Show less

Horsham

In this varied position at Chess, a small fast-paced defence engineering company, I had to be organised, motivated and have the ability to work on independently using my initiative. - Organised events and international exhibitions, designed fact sheets and brochures, created product user manuals for special purpose machines and dealt directly when clients when they required any spares or repairs- Assisted the Sales Director with the organisation of mail shots and the coordination of… Show more In this varied position at Chess, a small fast-paced defence engineering company, I had to be organised, motivated and have the ability to work on independently using my initiative. - Organised events and international exhibitions, designed fact sheets and brochures, created product user manuals for special purpose machines and dealt directly when clients when they required any spares or repairs- Assisted the Sales Director with the organisation of mail shots and the coordination of any supporting sales or marketing materials Show less

Professional Marketing Diploma, Cim Professional Marketing Diploma

National Btec Diploma, Graphic Design & Illustration