The B2B Customer Advocacy organization helps the global portfolio of merchants and partners grow their businesses by developing case study assets around best-in-class e-commerce practices.• Manage and analyze case studies assets for amplification in social channels.• Increase program efficiencies by auditing, analyzing and rebuilding workflow tracking and metrics reporting with Smartsheet. • Identify and communicate timeline risks for on time delivery of assets.• Improve executive reporting with a concise Smartsheet dashboard showcasing consolidated metrics.• Audited case study content metadata for consistency with the Seismic sales enablement platform taxonomy governance.• Created a consolidated Smartsheet workspace for collaboration and alignment on merchant and partner go-to-market activities across multiple teams.