Deborah Caldwell

Deborah Caldwell Email and Phone Number

Marketing Consultant and Owner Castlesand Consulting LLC @ Bridgewater, NJ, US
Bridgewater, NJ, US
Deborah Caldwell's Location
Martinsville, New Jersey, United States, United States
Deborah Caldwell's Contact Details

Deborah Caldwell work email

Deborah Caldwell personal email

n/a

Deborah Caldwell phone numbers

About Deborah Caldwell

Results-producing Marketing Executive with proven track record in the education/non-profit, pharmaceutical and consumer industries. Expertise ranging from global matrix organizations to non-profit, resource constrained environments. Strength areas include strategic marketing program/vehicle development, business analysis and planning and change leadership. Excellent interpersonal, multitasking and presentation skills.Specialties: All types of marketing, business analysis, strategic planning; corporate and non-profit environments; email, social networking and website content development.

Deborah Caldwell's Current Company Details
Various Clients

Various Clients

Marketing Consultant and Owner Castlesand Consulting LLC
Bridgewater, NJ, US
Deborah Caldwell Work Experience Details
  • Various Clients
    Marketing Consultant And Owner Castlesand Consulting Llc
    Various Clients
    Bridgewater, Nj, Us
  • Various Clients
    Marketing Consultant/Owner Castlesand Consulting Llc
    Various Clients Jul 2012 - Present
    • Analyzed demographics, competition; developed branding and communication vehicles for private Elementary School which produced increased enrollment.• Provided consult/marketing direction for one of the largest Catholic Elementary School Endowment Funds in NJ.• Created/executed plans for yearlong celebration of Non-profit 50th Anniversary.• Planned/managed special events (themed auctions, fashion shows, golf outings, etc.) for churches and schools.• Led strategic planning process for multiple non-profits including SWOT analysis, survey distribution and analysis, plan development and Plan communication.
  • St. John Villa Academy
    Director Of Development & Alumni Relations
    St. John Villa Academy Nov 2008 - Jun 2012
    Staten Island, Ny
    • Overhauled private K-12 Academy marketing plan, branding and direction in first year.• Designed and developed content for Academy website; debuted first "Villa View" e-newsletter, built Academy Facebook presence.• Initiated new email tool deployment to enhance communication tracking, measurement and analysis.• Redesigned 11,000 donor record database for increased productivity/enhanced donor targeting.• Designed and implemented survey mechanism and focus groups as basis for marketing/branding direction.
  • Bristol-Myers Squibb - Worldwide Medicines Group
    Vp, Worldwide Marketing/Sales Force Effectiveness; Vp Neuroscience Marketing
    Bristol-Myers Squibb - Worldwide Medicines Group 1997 - 1999
    • Led global initiative to identify best practices in sales and marketing (i.e. marketing plan development, sales training). • Benchmarked internal and external competencies and developed optimized global model.• Began roll-out to major markets across the world; completed implementation in US, China and Japan.• Headed up US pharmaceutical Neuroscience business including anti-depressant and anti-anxiety Rx’s with sales $600+ million.
  • Bristol-Myers Squibb - Medical Devices - Convatec
    Vp, Strategic Planning And Development/Us Market Ops
    Bristol-Myers Squibb - Medical Devices - Convatec 1992 - 1997
    • Member of ConvaTec ($750 million Wound and Skin care subsidiary) Executive Board.• Operating responsibility for Canadian business, US Corporate Accounts, Reimbursement and Payor Alliances, Sales Training, Marketing Communications and Sales Operations.• Led strategic planning, communications and business analysis functions. • Designed/implemented successful Total Quality Leadership program. • Planned and executed acquisition of Calgon-Vestal Laboratories.
  • Bristol-Myers Squibb - Consumer Products - Westwood Pharmaceuticals
    Director Of Marketing
    Bristol-Myers Squibb - Consumer Products - Westwood Pharmaceuticals 1984 - 1989
    • Director of Marketing for Westwood consumer and pharmaceutical skin care lines including Keri Lotion, PreSun, Rx brands. Moved by company to NYC in corporate restructuring of businesses.

Deborah Caldwell Skills

Strategic Planning Marketing Strategy Marketing Communications Sales Operations New Business Development Event Planning Marketing Event Management Market Planning Leadership Cross Functional Team Leadership Management Nonprofits Sales Change Management Social Networking Public Speaking Strategy

Deborah Caldwell Education Details

Frequently Asked Questions about Deborah Caldwell

What company does Deborah Caldwell work for?

Deborah Caldwell works for Various Clients

What is Deborah Caldwell's role at the current company?

Deborah Caldwell's current role is Marketing Consultant and Owner Castlesand Consulting LLC.

What is Deborah Caldwell's email address?

Deborah Caldwell's email address is dc****@****jva.org

What is Deborah Caldwell's direct phone number?

Deborah Caldwell's direct phone number is +171844*****

What schools did Deborah Caldwell attend?

Deborah Caldwell attended Northern Illinois University.

What are some of Deborah Caldwell's interests?

Deborah Caldwell has interest in Social Services.

What skills is Deborah Caldwell known for?

Deborah Caldwell has skills like Strategic Planning, Marketing Strategy, Marketing Communications, Sales Operations, New Business Development, Event Planning, Marketing, Event Management, Market Planning, Leadership, Cross Functional Team Leadership, Management.

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