Deepa Sinha

Deepa Sinha Email and Phone Number

Content Strategist (Copy and Content and UX Copy lead) @ Jio Platforms Limited (JPL)
Mumbai, MH, IN
Deepa Sinha's Location
Mumbai, Maharashtra, India, India
About Deepa Sinha

I bring over 15 years of content expertise across various industries and formats, specializing in long-form, short-form, and UX writing. Currently, as a Content Strategist at Reliance Jio, I manage content for Jio.com and have successfully launched JFS.in and multiple B2B microsites for Enterprise Cloud. I also oversee app journeys for MyJio, JFS-Investment, Jio Account Aggregator, JioSafe and JioMart-merchant.Previously, I worked with prominent publications like the Times of India and Dainik Bhaskar. My experience spans eCommerce at PNG Jewellers, an agency stint at Better Communications, and client-facing roles at Essel Marketing & Promotions, enriching my skills in end-to-end campaign management.

Deepa Sinha's Current Company Details
Jio Platforms Limited (JPL)

Jio Platforms Limited (Jpl)

View
Content Strategist (Copy and Content and UX Copy lead)
Mumbai, MH, IN
Website:
jio.com
Employees:
98322
Deepa Sinha Work Experience Details
  • Jio Platforms Limited (Jpl)
    Content Strategist (Copy And Content And Ux Copy Lead)
    Jio Platforms Limited (Jpl)
    Mumbai, Mh, In
  • Jio Platforms Limited (Jpl)
    Content Strategist (Copy/Content/Ux Copy Lead)
    Jio Platforms Limited (Jpl) Mar 2019 - Present
    Navi Mumbai, Maharashtra, India
    ·         Establishing and implementing comprehensive copy guidelines and content strategy for the entire website and webpages.·         Creating detailed proposals for new pages, projects, products, or revamp initiatives to enhance overall content quality.·         Managing the content calendar for all pages on Jio.com, ensuring timely and relevant updates.·         Utilizing data insights to redesign existing pages and UX journeys, enhancing user experience.·         Generating compelling and informative content for specific pages such as AirFiber, True 5G, and more.·         Developing content for various product microsites, including JioMotive, JioBook, JioPhone, JioBharat Phone, etc.·         Coordinating effectively with all stakeholders involved and establishing a robust project tracker for streamlined workflows.·         Taking a lead role in recruiting and training new team members for the copy team, ensuring a skilled and cohesive unit.·         Contributing to the overall brand strategy and management through impactful copy and content creation.·         Collaborating with cross-functional teams to align content with broader marketing and business objectives.·         Ensuring consistency in messaging and brand voice across various platforms and mediums.·         Staying updated on industry trends and best practices to continually enhance content strategies.
  • Png Jewellers
    Senior Content Writer
    Png Jewellers Oct 2017 - Feb 2019
    Mumbai Area, India
    Creating content calendarDeveloping marketing campaigns Generating digitial contentCreating SEO-friendly titles and descriptionsOn-page and off-page promotions Link-building exercises
  • Essel Marketing & Promotions Pvt. Ltd.
    Sr Content Writer
    Essel Marketing & Promotions Pvt. Ltd. Mar 2015 - Oct 2017
    Mumbai, Maharashtra
    Creating content calendarGenerating SEO-friendly web-content Strategising social media campaigns Blogging and posting press releasesConceptualising and scripting videos
  • Better Communications Pvt. Ltd.
    Copywriter
    Better Communications Pvt. Ltd. Apr 2013 - Feb 2015
    Mumbai, Maharashtra
    Decoding clients' briefCreating routesWriting marketing copies
  • The Times Of India
    Feature Writer
    The Times Of India May 2011 - Apr 2013
    Mumbai, Maharashtra
    Pitching story ideasWriting reports, features and advertorialsEditing copiesProof-reading pages
  • Reliance Big Entertainment Pvt Ltd (Bigflix)
    Content Editor
    Reliance Big Entertainment Pvt Ltd (Bigflix) Feb 2011 - Apr 2011
    Mumbai, Maharashtra
    Writing reports and features
  • Dainik Bhaskar
    Reporter
    Dainik Bhaskar Dec 2009 - Jan 2011
    Mumbai, Maharashtra
    Writing reports and features Uploading content on site
  • Sampurn Media
    Reporter
    Sampurn Media May 2009 - Nov 2009
    Mumbai, Maharashtra
    Writing reports and features
  • Associated Broadcasting Co. Pvt Ltd (Tv9)
    Intern
    Associated Broadcasting Co. Pvt Ltd (Tv9) Jan 2009 - Apr 2009
  • Itn Mumbai
    Summer Internship
    Itn Mumbai May 2008 - Jul 2008
    Worked as Intern Reporter.

Deepa Sinha Education Details

Frequently Asked Questions about Deepa Sinha

What company does Deepa Sinha work for?

Deepa Sinha works for Jio Platforms Limited (Jpl)

What is Deepa Sinha's role at the current company?

Deepa Sinha's current role is Content Strategist (Copy and Content and UX Copy lead).

What schools did Deepa Sinha attend?

Deepa Sinha attended Mumbai Educational Trust, Met League Of Colleges, Indian Institute Of Technology, Delhi, University Of Mumbai.

Who are Deepa Sinha's colleagues?

Deepa Sinha's colleagues are Dipankar Das, Abhishek Ranjan, Atul Zode, Mayuresh Jadhav, Sangram Keshari Mahalik, Viraj Fos Bajaj, Prashant Karanje.

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