Plan, create, and implement digital marketing strategies to drive website traffic, enhance brand awareness, and generate leads.Utilize various channels such as social media, email marketing, content marketing, and paid advertising to achieve campaign goals.Regularly track and evaluate website performance metrics (e.g., traffic, conversions, bounce rates) to identify areas for improvement.Optimize website content for search engines (SEO) to improve organic visibility.Conduct keyword research, implement on-page SEO techniques, and monitor search engine rankings.Monitor ad performance, adjust bidding strategies, and refine targeting.Oversee all company social media accounts (e.g., Facebook, Twitter, LinkedIn, Instagram).Create engaging content, interact with followers, and analyze social media metrics.Prepare and manage digital marketing budgets.Forecast sales performance trends based on marketing initiatives.