Deepali Negi Email & Phone Number

Dubai, United Arab Emirates

Dubai, United Arab Emirates

Sr. Brand Manager for Burn Activewear Brand• Product categories 'Sporty Fashionista' fashionable yet functional option in the activewear & accessories.• Develop a comprehensive department strategy based on the sourcing strategies of UAE.• Provide leadership in the areas of sourcing, product development, costing, buying, planning, & merchandising.• Manage product categories through the complete product life-cycle.• Explore, review and analyse market trends, and customer behaviour to determine the clothing need.• Work cohesively with a consolidated supplier base to achieve successful product development and delivery.• Execute product innovation through market intelligence and technology.• Developed & implemented a ‘Speed to market’ model, where order placements are delivery within 5 weeks.

Dubai, United Arab Emirates

• Product categories smart casual wear, High value added garments facilitating hand work, sequins, embroidery and Accessories for Women, Teens and Toddlers.• Carried out the costing of all products under Europe & US brands ensuring the target margins are met.• Implemented effective management of supplier capacities & allocate business based on their performance.• Ensured bulk production starts on time & production out puts are aligned with the required deliveries• Key clients handling PROMOD, ZADIG & VOLTAIRE , MAJE, MORGAN,COTELAC and LEXINGTON.

Gurgaon, India

• Product categories casual wear, Lingerie, Sleepwear, Swimwear and Accessories.• Develop a comprehensive department strategy based on the sourcing strategies of India & Hong Kong Sourcing Offices.• Coordinating with Our Designers and the buying Team stationed in the Head office in Spain.• Provide leadership in the areas of sourcing, product development, costing, buying, planning, & merchandising.• Manage product categories through the complete product life-cycle.• Work cohesively with a consolidated supplier base to achieve successful product development and delivery.• Execute product innovation through market intelligence and technology.• Drive the net zero strategy utilizing recycle material, sustainable washes and fabric finishes.

Gurgaon, India

• Product categories cover Ladies Casual Wear, high value-added garments facilitating hand work, sequins & embroidery, Sleep wear and Toddler wear.• Sourced and evaluated new suppliers for current and new product groups from India & Bangladesh. • Capable of handling wide range of fabrics like denims, twills, voiles, poplin, stretch twills, Yarn Dyed, knits & specialty knits and soft fabrics such as challis, georgettes, crepes, ITYs.• Carried out the costing of all products under KELLWOOD, MYMICHELLE, XOXO, SEARS, J.C PEN- NY, KOHL’S, CHARLOTTE RUSSE, HOTKISS, APOLLO JEANS, JOHN PAUL RICHARD (JPR)CANADA- BASIC FASHION, SUZY SHIRE, TABI, EUROPE- METROPOL (US, Canda & UK brands) ensuring the target margins are met.• Correspondence with buyers for new development & orders.• Implemented effective management of supplier capacities & allocate business based on their performance.• Ensured bulk production starts on time & production out puts are aligned with the required deliveries.

Noida Area, India

• Responsible for the new development & merchandising.• Accountable for leading a team of people to plan and execute orders and constantly guiding and driving them to achieve best results in their respective categories, also coordinating with different departments for timely dispatch of shipment.• Correspondence and meetings with overseas buyers for new development & orders.• Carried out the costing of all products of UK & US brands ensuring the target margins are met.• Product categories readymade garments in woven & knits for men, ladies and children in a wide range of fabrics like Cotton, Rayon, Polyesters, Silk, Georgettes, Chiffon, Single Jersey, IXI & 2X2 rib, Cotton Lycra and Yam Dyed.• Key clients handled – Gymboree,20th Century Fox, Kids Headquarters, Kaufhof ,Quepasa (CATO, Allison Brittney), Dunes, KIK, Kohls, E-LO Sportswear, Bay Trading, Love Jeans, Arcadia Group, U. K. (Evans), Mackay’s, BHS, Etam, Peacocks, Planet Gold, Wallmart , Karstadt Quelle• Ensured bulk production starts on time & production out puts are aligned with the required deliveries.• Attended CPD Fair in Germany• Attended Magic Fair in Las Vegas

New Delhi Area, India

• Accountable for coordinating between sampling developments & production dept• Follow up with vendors and buying house for smooth running of orders.• Vendor sourcing for different categories, checking for high quality standards and effective price package.• Regular inter-department interactions to counter problems in product production.• Key clients handled – Kohls, E-LO, Bay Trading , Cato, Sears, TK Maxx, Winners• Gained exposure to work-study lay planning, line set-up and production efficiency management.• Managed and updated the critical path tasks for the brand.• Timely and accurate placement of Purchase Orders• Accurately managed all procurements of confirmed orders• Ensured all correct samples are sent on time to the customer

Associate'S Degree, Fashion Designing And Clothing Technology

Arts

Bachelor Of Arts - Ba