Deepa Totad - Manjunath Email & Phone Number

Toronto, ON, CA

Toronto, Ontario, Canada

Leading the creation of holistic search and e-commerce marketing strategies for a CPG client, overseeing team management, performance feedback, and professional growth while serving as a valued resource, fostering trusted client relationships, and upholding best practices through collaboration with industry partners.Skills: Search Strategy Development.

Toronto, Ontario, Canada

Responsible for client communication, strategy development and overseeing execution of digital plans for our clients across paid search while operating as an internal resource for search subject-matter expertise.Skills: Paid Media platform expertise such as Google Ads, Amazon, Instacart, Criteo, LCL, Shoppers Drug Mart, and other Omni channels, Client.

Toronto, Canada Area

Provided strategic advice to Google partner agencies in identifying the right advertising solutions for their clients including account optimizations for search, display, YouTube, mobile and shopping ad platforms. Consulting on paid search, display, video tactics including search excellence, keyword development, bidding strategies, conversion tracking &.

Madison, Wisconsin Area

Collaborated with internal and external teams to implement marketing automation campaigns using Hubspot for lead generation and nurturing campaigns. Initiated building the content marketing strategy based on existing research and industry best practices. Worked with multiple in-house departments / other product partner companies to curate existing content.

Bloomington/Normal, Illinois Area

Led account management, needs analysis, strategy development, targeting, campaign implementation & recommended digital solutions for local business owners including print ads, online display ads, video, & social media ad. Launched a detailed need based analysis to identify local business that could benefit by using the print / online media to reach their.

Bloomington/Normal, Illinois Area

Conceived planned and launched major social media channel platform based on a detailed research study using social media listening tools and goggle analytics for the College of Education, also featured in monthly newsletter for the college. Planned various local activities for student enrollment.

Bangalore

Planned, implemented, and managed a yearly consumer marketing budget across various marketing programs and activities cross functional teams and stakeholders. Restructured the strategy and road-map for social media calendar to reach an ambitious target of 0.3 million fans within 15 months that led to the win of social media strategy award by Essilor.

Bengaluru Area, India

Lead and instituted a launch strategy for an eCommerce brand across multiple media. Used a combination of impactful events/properties/tent poles on mass media along with small burst activities on other media to create a surround effect that increased the brand's share of voice in the market by 30%. Developed integrated media campaign plans & evaluations.

Master'S Degree, Communication Studies, 3.8

Master'S Degree, Mba

Bachelor'S Degree, Marketing