Deitra Smith Email & Phone Number

Washington Dc

Westville, Nj

I am responsible for identifying and developing strategic business relationships with potential customers, working closely with the Program Manager. I take the lead in the development of new business opportunities that support the Mission of St. John of God Community Services as well as providing the adults with disabilities I serve “real world” employment experience. Other job responsibilities include: * Meeting with existing and potential customers regarding job specifications* Following up with customers regarding quality and customer satisfaction* Working with Program Manager to develop appropriate marketing tools and advertising media * Facilitate planning meetings to set goals for production area* Identifying new production opportunities* Providing written confirmation to all customers of price and billing terms* Monitors consumer areas for safety and ease of access* Participate in prevailing wage determinations* Maintain awareness of labor market trends * Participate in relevant community marketing opportunities such as Chamber of Commerce etc

Woodbury, Nj

In this role I consulted with management to develop internal and external communication messages that supported business strategies. I served as brand manager to ensure YMCA brand and graphic standards were consistently represented. Supported and implement an annual marketing plan to support the association's strategic initiatives. Developed and oversaw the development of all YMCA marketing/communications materials including brochures, program guides, direct mail, advertising, press releases, campaign literature and support material, videos, website copy, photo stock, digital marketing collateral, etc. Worked with management staff and outside resources to produce high quality and cost efficient communications. Oversaw and regularly audited all marketing materials to ensure compliance with Y-USA's brand. Wrote core website content and worked with outside IT staff to ensure graphics were consistent with the YMCA design and brand standards. I also ensured that all YMCA programs had a corresponding page on the website, coordinated the Association's email communications and developed and oversaw the execution of all social media sites. Lastly, I planned, supported and implemented major YMCA events.

Oaklyn, Nj

Resolved employer challenges with systems and improvements that increase efficiency, customer satisfaction and the bottom line. Offered advanced computer skills in MS Office Suite and other applications/systems. Other key responsibilities included: marketing and public relations, social media management, general office management, report & document preparation, spreadsheet & database creation, accounts payable, bookkeeping & payroll, records management, meeting & event planning, inventory management and expense reduction.

Glassboro, Nj

Oversaw any special projects for the Foundation and provided leadership for public relations as well as volunteer recruitment and recognition. Inspires and motivates volunteer participation in all IYBS activities. As VP of the Board I also represented IYBS at all official functions as well as support IYBS financially with personal & corporate contributions, and sponsorship.

New Jersey

Ability Tree New Jersey is a local chapter of a not for profit organization that reaches families impacted by disabilities. As the NJ Representative I was responsible for fundraising and communication activities. Specific communications activities included: cultivating and maintaining relationships with key news media at local and state levels. Also responsible for writing, editing and distributing of communication/public relations materials including news releases, articles and on-line information that promoted public outreach programs. My fundraising activities also included: securing financial support from individuals, foundations and corporations and developing and maintain ongoing relationships with donors. Also worked as a team to plan and implement events and workshops for kids and families impacted by disability. The most important responsibly of all: offer support to families and caregivers.

Reporting directly to the Executive Director, this position served as a member of NJSACOP’s management team. In this position I developed, implemented, monitored strategic development and communication activities. Developed and executed annual and long-term campaigns, identified individual, corporate & foundation prospect. Was also responsible for the cultivation, solicitation, and stewardship of donors. Specific activities also included: major gifts, annual gifts, event sponsorships, corporate and foundation giving, and special events.

Responsibilities included planning, directing, implementing and promoting all fundraising campaigns including written annual appeals and special events. Those events were: Bowl For Kids Sake Bowl-A-Thon, Cycle For Kids Sake and Annual Volunteer Appreciation Dinner.Responsibilities also included identifying and cultivating prospective donors, producing solicitation materials and recruit and training volunteer fund-raising leadership. Served as acting CEO from January 2007 through April 2007. In that capacity my responsibilities included handling day-to-day business of the organization including budgeting, managing staff and volunteers and conducting Board Meetings.

Moorestown, Nj

Responsibilities included planning, directing, implementing and promoting all special events including: Annual Alumni Weekend activities for over 400 alumni, faculty and parents. Annual Grandparents and Friends Days for students grades Pre-School through 12th Bi-Annual Red and Blue Club Golf Tournament Regional alumni gatheringsAnnual campaign activities, Annual Camp Fair.Book Fair with Barnes & Noble BookstoreBi-Annual Auction - Responsible for planning, managing volunteers. Also conducted donor research, produced sponsorship and fundraising proposals, solicited sponsorships and gifts and cultivated sponsors and donors and provided creative input for alumni and development stewardship material.

Cherry Hill, Nj

Oversaw all communications to promote the Girl Scout brand, its programs, activities and special events. Responsibilities included: developing and executing project plans to ensure consistent communication of project objectives, served as primary communications contact, assisted in the creation and implementation of overall comprehensive strategic communications plans including crisis communications plan, design of all printed material including program books, invitations, signage, posters and flyers; coordinated print bidding and cost management; wrote news releases and articles for placement in local newspapers as well as day-to-day management of the communications department.

Cherry Hill, Nj

Responsibilities included: pre-event coordination; vender contract review including site, printer, photographer and audio visual; management and design of all printed material including invitations, program book, advertisements, flyers and posters; track budget; media planning and traffic; wrote news releases and pitched stories for media placement. Events and activities included: Annual Business Expo – This event consisted of over 80 vendors. The day also included workshops for people in business and business owners. This event raised over $30,000. Annual Women’s Business Expo - This event consisted of over 40 vendors the day also included workshop for women in business and women business owners. This event was open to the public and raised over $15,000. Golf and Tennis OutingAnnual Taste of South JerseyMonthly Business After HoursMonthly Business Before BusinessAnnual “Gals Getaway” to the Seaview Marriot and Atlantic CityWeekly Chamber Luncheon at the Coastline in Cherry HillDuties also included editor and designer of Chamber newsletter, Commentary. Also responsible for starting the Chamber’s first Women’s Initiative to promote and support female business owners

Master'S Degree, Public Relations

Bachelor'S Degree, Communication, General