Dan Heron Email & Phone Number

Denver, CO, US

Boston, Massachusetts, US

• Partnered with leadership, quota carriers and channel to build a revenue marketing plan unique to each region.
• Researched, plan and execute data-driven marketing activities that drive pipeline generation, with particular emphasis on targeting key accounts.
• Executed balanced mix of demand generation campaigns from digital, in-person events, ABM, AI Outreach, and SDR enablement with playbooks.
• Cross collaborated with supporting marketing functions including product marketing, partner marketing, web, social, PR, creative, DevRel, and others.
• Managed a multi-million dollar budget, focusing on transparency and fiscal responsibility.
• Owned events holistically from research, planning and strategy to logistics and execution, to metrics and insights.

Mountain View, California, US

• Supported a cross-functional team consisting of sales leaders, account executives, sales development reps, and partner development managers.
• Executed the regional marketing strategy and plan aligned to sales priorities, pipeline and revenue goals.
• Collaborated closely with global campaigns and marketing stakeholders to leverage a consistent campaign strategy, messaging, and assets in marketing programs.

Santa Fe, New Mexico, US

• Implemented creative B2B marketing strategy to drive pipeline, enable sales on net new prospects.
• Liaison between sales and marketing on demand generation initiatives and revenue enablement.
• Measured and reported ROI for campaigns and their impact on pipe.

Albuquerque, NM, US

• Managed a portfolio of entrepreneurial and technology training programs.
• Established partnerships and collaboration between stakeholders in both private/public sectors.
• Account based business development with net new prospects and partners.

Albuquerque, NM, US

• Project management of in-person marketing initiatives (training workshops, events, meetings, meetups).
• Designed technical workshops to engage businesses and create net new opportunities for the company.
• Designed and sold custom training solutions for mid-sized companies.
• Organized hundreds of in-person activities and events to educate prospects about our product offerings.

Cleveland, Ohio, US

• Managed relationships and communications with partners in LATAM Region.
• Conducted training workshops and webinars to educate channel partners.
• Localized digital marketing assets and represented the company at events.

Austin, Texas, US

Managed company’s tech systems/platforms and integrations for sales/marketing departments.Developed websites wireframes, information architecture, email automation programs for various marketing campaigns.System analysis of new company technologies for digital learning platform (LMS) and team collaboration tools.Supervised quality control and assurance on.

Austin, TX, US

• Generated a $40k/month sales pipeline, resulting in record profits and customer purchases for the company.
• Organized and carried out more than 200 events per year to increase brand awareness and lead generation.
• Managed the company’s marketing and sales tech stack to increase pipe with automation.

Austin, Texas, US

Managed all the systems for digital content and marketing.Designed and published content for social mediaDesigned videos and slides for online Brazilian Portuguese language learning program called Brazilpod.Translated and proofread podcasts materials with faculty professors and staff.Created and managed program and marketing assets online.

Bentonville, Arkansas, US

Trained in the maintenance and management of a Walmart Supercenter Retail Department.Maintained database of inventory, organization and numbers for the electronics department.Designed product placement, increasing sales and convenience to hundreds of daily customers.Advised customer with their technology selections.

B.A., Latin American Studies; Spanish And Portuguese

Master'S Degree, Organizational Leadership, Adult Learning, Change Management

Associate Of Arts - Aa, Spanish Language And Literature