Denise Pepp

Denise Pepp Email and Phone Number

Marketing Consultant @ Palisades Hospitality
Larkspur, CA, US
Denise Pepp's Location
Larkspur, California, United States, United States
Denise Pepp's Contact Details

Denise Pepp work email

Denise Pepp personal email

n/a
About Denise Pepp

https://www.denisepeppconsulting.comSENIOR CONSUMER MARKETING PROFESSIONAL with a solid track record of consistently delivering high-quality branding, storytelling, advertising, menu development, customer acquisition and retention, social media, public relations, and cross-functional partnerships in the retail and hospitality industries. Effectively translate business goals into marketing strategies that increase sales including all brand experience, food innovation, creative, media and digital efforts.I bring over 25 years of Marketing and Advertising experience, collaborating with cross functiontional teams to ensure strong results.Specialties:• Integrated marketing communications• Brand management• Relationship building• Social media strategy and execution • Menu development• Concept ideation and visual identity• Media and public relations • Customer acquisition and retention• Agency management• Competitive analysis• Promotional events and activities• Grassroots marketing • Project management• Employee leadership and management

Denise Pepp's Current Company Details
Palisades Hospitality

Palisades Hospitality

View
Marketing Consultant
Larkspur, CA, US
Employees:
40
Denise Pepp Work Experience Details
  • Palisades Hospitality
    Marketing Consultant
    Palisades Hospitality
    Larkspur, Ca, Us
  • Cabernet Corp.
    Marketing Consultant
    Cabernet Corp. Jan 2024 - Present
    Develop and execute comprehensive marketing and sales strategies, increasing brand visibility and customer engagement through press, social media, and targeted campaignsDevelop brand identity and define brand attributes for each brand: artwork, sell sheets, accolades, tech sheets, sales presentation, etc.Oversee all compliance requirements in accordance to various state, national and international trade/alcohol lawsBuild, write copy and manage all wine brand websitesAlign with sales to anticipate market trends and deliver against key opportunities
  • Lark Shoes & Repair
    Marketing Consultant
    Lark Shoes & Repair Jan 2024 - Present
    Spearhead a comprehensive marketing strategy that included planning and executing the grand opening for their newest store locations in San Rafael and Greenbrae. Through targeted social media ads and posts on Facebook, Instagram, and TikTok, successfully boost reach, engagement, and website clicks, resulting in increased foot traffic and overall sales.
  • Oceanic Enterprises
    Marketing Consultant
    Oceanic Enterprises Jun 2022 - Dec 2023
    San Diego, California, Us
    Researched and delivered concept ideation, demographic research, competitive analysis, brand architecture, visual style, media, local partnerships, public relations and all design materials for several restaurants in property management portfolio.Managed outreach and partnerships.
  • Beyond Menu
    Marketing Consultant
    Beyond Menu Feb 2023 - Sep 2023
    Atlanta, Georgia, Us
    Crafted compelling sales strategies and website copy, enhancing brand visibility and driving customer engagement.Conducted market research and analysis.
  • Mary'S Pizza Shack
    Marketing Consultant
    Mary'S Pizza Shack Jul 2019 - Jun 2022
    Us
    Pivoted marketing strategy in Covid environment and increased sales over 15% in 2021 versus prior year through take-out, family meal and 3rd party delivery strategiesDirected RFP process, hired new advertising agency and led brand redesign, resulting in new brand principles and positioningLed customer acquisition and retention
  • Abra Marketing
    Marketing Consultant
    Abra Marketing Dec 2016 - Sep 2020
    Santa Rosa, Ca, Us
    Project Management for Bay Area marketing agency, working with various clients in healthcare, banking, finance and hospitality. Strategized, planned and built websites for clientsImproved SEO with online ads, web traffic reports, blog articles and appropriate keywordsPlanned, scheduled and designed print, radio and online ads
  • Steele & Hops Public House
    Marketing Consultant
    Steele & Hops Public House Mar 2016 - Feb 2018
    Developed marketing and media plansGenerated press opportunities and send press releases to the local pressMaintained AdRoll, online retargeting campaignDeveloped SEO marketing plan to increase web presence and traffic
  • Ctuit Software
    Marketing Consultant
    Ctuit Software Jun 2012 - Dec 2015
    Novato, Ca, Us
    Grew and continually improved successful marketing programs and initiatives including industry online advertising, public relations, direct marketing, trade shows, SEO and case studiesDeveloped and maintained blog, social media outreach and created content for websiteDeveloped white papers, positioning Ctuit as a thought leader in their industryCtuit Software provides above store reporting, Business Intelligence and operational modules that provide insight and control for restaurant businesses through innovative, reliable and simple to use online tools that address Sales Reporting, Cost Control, Labor Scheduling, Financial Data with P&L generation, Inventory, AP, Recipes, Catering & Event Management, Online Managers Log and other critical functions.
  • Reidy Communications
    P.R. Consultant
    Reidy Communications Jan 2012 - Sep 2013
    Developed press strategy, manage press relations and conferences for ipad application developer
  • E&O Trading Company, Merchant & Main, Tory'S Back Burner Bliss, Savvy Source
    Marketing Consultant
    E&O Trading Company, Merchant & Main, Tory'S Back Burner Bliss, Savvy Source Apr 2008 - Dec 2010
    Developed short and long term marketing goals and strategies, as well as advertising program execution (online and offline)Initiated and managed social media strategies, including email marketing
  • Mary'S Pizza Shack
    Director Of Marketing
    Mary'S Pizza Shack Dec 2002 - Feb 2008
    Us
    Initiated and executed Marketing programs that increased sales 44% year over year (same store sales comparison) Implemented a comprehensive in-store point of sale program, resulting in average check increase of 27% in two yearsDeveloped short and long-term advertising and sales promotion objectives, strategies and plans consistent with the brand identity and business goals, to optimize brand positioningBuilt and maintained the brand identity and ensured consistency of the brand presentation, including promotional literature, menus, radio spots, newspaper ads, direct mail, billboards, packaging, website, small wares, etc. Introduced and launched electronic gift cards and formed partnership with Safeway (and partner stores) to sell Mary’s Pizza Shack gift cards in their Local Stars programManaged all press relations, resulting in press exposure on CBS Eye on the Bay, The Food Network, KGO Radio, North Bay Business Journal, Pizza Today, Santa Rosa Press Democrat and more
  • Safeway
    Marketing Manager
    Safeway 2001 - 2002
    Us
    Managed strategy, pricing, marketing and launch for retail electronic gift cards, prepaid phone cards and Entertainment Books
  • Eve.Com
    Sr Marketing Manager
    Eve.Com 1999 - 2000
    Fr
    - Launched and directed overall marketing strategy across cross-functional areas (promotions, direct marketing, online and offline advertising) as part of the initial management group- Led strategy and managed an offline advertising budget of $10 million, including television, radio, print, public relations, special events and guerilla efforts within limited budgets and aggressive deadlines- Increased brand awareness from 0% to 36% in one year through innovative Marketing and Public Relations efforts, resulting in number two market position and strong sales- Developed press strategy and directed two public relations agencies (business and consumer), securing placements in over 200 media outlets including Oprah, People Magazine, The New York Times, USA Today and the Today Show- Initiated and implemented a co-op advertising program, raising over $100k for additional marketing programs- Led packaging program, ensuring consistent branding across all points of consumer contact
  • Macys
    Marketing Manager
    Macys 1997 - 2000
    New York, Ny, Us
    - Built strategic partnerships with vendors such as Levi’s to increase marketing opportunities and incremental advertising funds by over $15 million- Initiated and launched multi-media marketing programs, strategic partnerships and co-op advertising plans- Analyzed sales data, market research and trends to optimize promotional opportunities resulting in incremental advertising.- Developed strategy and oversaw daily management of the Hispanic Marketing program that successfully acquired new customers- Managed Marketing Programs Account Executive and Marketing Programs Analyst
  • Black Angus Steakhouse
    Director Of Marketing
    Black Angus Steakhouse 1996 - 1999
    Burbank, Ca, Us
    - Led strategic development of communication plans by repositioning Stuart Anderson’s in the competitive set- Supervised the media planning and creative development for all television, print and direct efforts for - Directed cohesive, branded, system-wide sales promotions that were successful in building incremental sales by 5%- Managed three marketing staff who handled in-store marketing, local advertising and public relations
  • Goldberg Moser O'Neill (Ad Agency)
    Assistant Account Executive
    Goldberg Moser O'Neill (Ad Agency) Sep 1993 - Aug 1996

Denise Pepp Education Details

  • Uc Santa Barbara
    Uc Santa Barbara
    Sociology
  • University Of California, Santa Barbara
    University Of California, Santa Barbara
    Bachelor'S Degree

Frequently Asked Questions about Denise Pepp

What company does Denise Pepp work for?

Denise Pepp works for Palisades Hospitality

What is Denise Pepp's role at the current company?

Denise Pepp's current role is Marketing Consultant.

What is Denise Pepp's email address?

Denise Pepp's email address is de****@****ity.com

What schools did Denise Pepp attend?

Denise Pepp attended Uc Santa Barbara, University Of California, Santa Barbara.

Who are Denise Pepp's colleagues?

Denise Pepp's colleagues are Nadine Storyk Curtis, Kyle Nelson, Terri Ann Gordon, Farnoush Deylamian, Sarah Torre, Ryan Hawkinson, Angela Greener.

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