Cue Insights is an independent, globally capable, full service marketing research agency. We deliver CUES to brilliant decisions by uniquely integrating market research mastery and communication excellence.

Develop relationship with global healthcare company into partner status. Starting with a single market research project in 2006, expand revenue to $2MM+ and client base to 15 brands, while maintaining above average profit margin.Focus on market research design, new product development, pricing initiatives, choice modeling, and branding.

Manage all aspects of ad hoc market research, including proposal development, sample design, questionnaire design, fielding, data processing, and final analysis. Experience with quantitative and qualitative; diary surveys, proprietary panels and focus groups; online, mail, phone, and central location data collection; international research. Industries include consumer packaged goods, financial services, restaurants, and professional services.

Manage syndicated market research tracker, transitioning 20 years of mail data collection to online. Through promotion of new online tool, secure contracts from lapsed subscribers and generate business from new clients. Oversee contract negotiations and quantitative data management/analysis. Focus on beverage industry.Work with TNS project team to calibrate data and create efficiencies for internal operations. Implement training program for clients to use proprietary database management software.

Conceptualize and design www.nychanis.com, a website with online searchable databases, interactive mapping, interactive charting, chat rooms, and message boards. Website focus is New York City’s housing and neighborhood conditions. Manage team of 15, including full-time researchers, students, consultants, and government employees. Manage $1MM budget and meet all federal requirements. Enhance website through focus groups. Spur community involvement through press releases, feature articles, and training program for community stakeholders. Apply for grants averaging $15K. Research featured on front page of The New York Times’ Real Estate Section on 2/06/04.

Partner with a leading author and recognized specialist to conduct academic research on family, marriage, and divorce. Research is published in 3 separate academic journals.