Denise Dewar Email & Phone Number

Spain

Basel, Baselstadt, Ch

Leadership member responsible for the set up of a new CX division at NovartisImplementation of an MVP for new model role outResponsible for CX plans and content roll out for launch brands

Basel, Baselstadt, Ch

Lead of the people workstream. Developing strategy and solutions for modern marketing at NovartisWorking with key brands and countries to make the required changes to become a more customer centric organisation.

Brentford, Middlesex, Gb

Set up a new digital concept at Gsk. Management of digital marketing for brands in 13 European countries, japan and Australia. Covering over £500m of sales.Driving innovation in digital through data, tech, personalisation & AI. Recognised by external benchmark as the most advanced digital concept at the time.

Brentford, Middlesex, Gb

Owner of brand performance worth over £100m for respiratory brands and classic and established brands across 5 markets (Austria, Czech, Slovenia, Slovakia and Hungary)Leadership of a team of 15 across all 5 marketsSet up new vision, strategy and team to launch our new respiratory brandsRe-structured team to maximise investments across the regionPerformance on new assets +25%

Brentford, Middlesex, Gb

Brentford, Middlesex, Gb

Brentford, Middlesex, Gb

Brentford, Middlesex, Gb

Negotiating and securing high profile contracts with key clients: GSK, Heineken, Freixenet and DG Capital (private equity firm)

Louisville, Ky, Us

Played a lead role in defining strategy and innovation for the positioning and launch of new brands (including Woodford reserve & Tuaca) within ukMaintaining full profit and loss accountability for all brands within the department and controlling research budget

Louisville, Ky, Us

Managed all marketing activities for Jack Daniel’s Whisky in the UK and Ireland with full profit and loss accountability and a budget in excess of £12 millionCreated and executing a ten year plan with growth of 20% for the brand. Managed all ATL, PR, direct marketing, below the line, digital, merchandise, NPD, brand positioning, extensions, packaging and strategy

Louisville, Ky, Us

Worked in close conjunction with the Finnish market to facilitate the seamless integration of Finlandia Vodka across Europe Simultaneously responsible for supporting the purchase and integration of Glenmorangie based on previous expertise managing whisky brands Personally responsible for defining the marketing and distribution strategies for both brands within the UK, Ireland and European Duty Free

Business Analytics

Customer Engagement, Social Media, Planning & Analytics

Bachelor Of Arts - Ba, Business