• Distributor account management-managing distributors with a turnover of KES 1.7 Billion NSV.• Leading, coaching and inspiring a team of sales managers, Distributor performance analysts, Trade management representative to ensure bold execution which translates to output.• Support Distributor partners with clear KPIs to maximizing our RTM value chain and working to drive volume “Push and Pull” with a focus on the retail end. Ensure that demand forecasts, monthly as well as weekly… Show more • Distributor account management-managing distributors with a turnover of KES 1.7 Billion NSV.• Leading, coaching and inspiring a team of sales managers, Distributor performance analysts, Trade management representative to ensure bold execution which translates to output.• Support Distributor partners with clear KPIs to maximizing our RTM value chain and working to drive volume “Push and Pull” with a focus on the retail end. Ensure that demand forecasts, monthly as well as weekly purchase plans and daily stock positions are communicated on time.• Embedding the Diageo Standards of Excellence as the way of working.• Drive a strong culture of Compliance, ensuring adherence to COBC and Health and Safety requirements in the work environment.• Utilize DMS (Distributor Management System) to understand and target the opportunities for effective coaching and feedback. Use this information to help support calibrating and rewarding performance.• Use reports and data from DMS (Distributor Management System) suite to generate commercial insights and drive execution of these opportunities through the sales teams.• Drive joint strategy and plans (KBL and distributor), to direct performance and P&L responsibility and a strong focus on working with distributor to develop the capability within their organizations. • Build alignment across several Distributor partners and with a wide range of key stakeholders that have impact on the RTC Manager Role e g Supply, Finance, IS and Customer Service. Leading significant change through the distributor networks and working closely with the Field Sales Team and the wider organization.• Drive further depth of understanding of all the Diageo Way of Selling Capabilities and tools. The Depth gained drives coaching others in Distributor Management .• Leading strategy development with our distributor partners. This provides opportunity to further deepen project management skills, commercial acumen, and financial capability. Show less

• Managed a territory generating KES 800 Million NSV annually and in a team of five TMRs reporting to an Area Business Development Manager oversaw an EABL appointed distributor with an annual turnover of over KES 1.4B. • Develop and implement a territory trade marketing plan which meets the objectives of the area trade marketing plan in the areas of brand, volume, merchandising and promotion.• Ensure that the territory distribution objectives of brand availability, stock holding, and… Show more • Managed a territory generating KES 800 Million NSV annually and in a team of five TMRs reporting to an Area Business Development Manager oversaw an EABL appointed distributor with an annual turnover of over KES 1.4B. • Develop and implement a territory trade marketing plan which meets the objectives of the area trade marketing plan in the areas of brand, volume, merchandising and promotion.• Ensure that the territory distribution objectives of brand availability, stock holding, and stock rotation are achieved, ensuring optimum stocks at all times and avoid an Out-of-Stock situation at any given time.• Ensure a highly effective distributor route to market ensuring all our brands are available in right segments in right quantities across the territory.• Implement promotions, develop, and execute merchandising programs at POS with optimum use of resources and materials to achieve maximum product availability, brand visibility and awareness at all levels.• Build loyalty by providing support to the trade through regular visits, accurate communication, problem solving, specialized advice and fair trade thereby enhancing an amazing relationship between customers and consumers with EABL.• To constantly monitor the achievement of yearly/cycle objectives through accurate reporting and feedback.• Weekly, monthly as well as quarterly reports to ASM to escalate to business for better planning.• Provide market information and reports on performance of customers, brands, and competition to ensure Area Sales Manager, Activation Manager, Divisional Sales Manager as well as Marketing team are fully informed. Show less

• Develop and implement a territory trade marketing plan which meets the objectives of the area trade marketing plan in the areas of brand, volume, merchandising and promotion.• Ensure that the territory distribution objectives of brand availability, stock holding and stock rotation are achieved.• Ensure that price is in line with the company strategy• Implement promotions, develop and execute merchandising programs at Point of sale with optimum use of resources and materials in… Show more • Develop and implement a territory trade marketing plan which meets the objectives of the area trade marketing plan in the areas of brand, volume, merchandising and promotion.• Ensure that the territory distribution objectives of brand availability, stock holding and stock rotation are achieved.• Ensure that price is in line with the company strategy• Implement promotions, develop and execute merchandising programs at Point of sale with optimum use of resources and materials in order to achieve the highest in-store visibility and sales performance for the strategic brands.• Provide market information and reports on performance of customers, brands and competition to ensure that the relevant marketing people are fully informed.• Build loyalty by providing support to the trade through regular visits, accurate communication, problem solving, specialized advice and fair trade.• Maintain accurate and relevant outlet information.• To constantly monitor the achievement of yearly/cycle objectives through accurate reporting and feedback.• Encourage adult consumers and retailers to buy EABL's brands and strengthen brand loyalty.• Manage financial accounts, assigned assets and material to ensure that trade marketing resources are secure and used in the most efficient and effective manner possible. Show less

• Support the implementation of consumer/trade engagement activities within the market in line with the agreed cycle plan and brand strategy. • Developing and implementing wellness brand activation plans for wellness brands portfolio (Avamys, duodart, seretide, Augmentin, Zinnat and ventolin). • Tracking all marketing campaigns and conducting post campaign performance analysis to ensure effectiveness, alignment to growth objectives and maintenance of brand equity… Show more • Support the implementation of consumer/trade engagement activities within the market in line with the agreed cycle plan and brand strategy. • Developing and implementing wellness brand activation plans for wellness brands portfolio (Avamys, duodart, seretide, Augmentin, Zinnat and ventolin). • Tracking all marketing campaigns and conducting post campaign performance analysis to ensure effectiveness, alignment to growth objectives and maintenance of brand equity. • Assist Group brand managers in Gathering, analyzing & distributing relevant business information/intelligence. • Organizing pharmacy meetings in East Africa to create awareness about our Product portfolio. • Briefing agencies on our marketing strategies, liaising with them to develop creative Campaigns, monitoring their output and ensuring timelines are met. Show less

• Planning, organizing, management and execution of Brand events that boost sales performance. • Support the implementation of consumer/trade engagement activities within the market in line with the agreed cycle plan and marketing strategy.• Briefing agencies on our marketing strategies, liaising with them to develop creative Campaigns, monitoring their output and ensuring timelines are met • Providing key support to the East Africa Marketing team and executing… Show more • Planning, organizing, management and execution of Brand events that boost sales performance. • Support the implementation of consumer/trade engagement activities within the market in line with the agreed cycle plan and marketing strategy.• Briefing agencies on our marketing strategies, liaising with them to develop creative Campaigns, monitoring their output and ensuring timelines are met • Providing key support to the East Africa Marketing team and executing duties assigned by the Marketing Manager, Brand Manager and the Brand Executive. • Undertaking Market Research and field studies in different outlets to identify consumers’ needs and changing trends. • Managing projects and submitting progress reports to the Brand Manager • Coordinate sourcing for promotional materials and ensure they are delivered to end market. • Analyze weekly performance of distribution representatives and evaluate them for payoffs. Show less