Denny Phillips Email & Phone Number

An experienced strategic leader with years of strategic advertising and marketing experience, defining strategic initiatives and driving them from planning to performance. Expertise in creating and leading teams that create unique, impactful, and functional marketing solutions for some of the largest brands in the world. ■ Defined strategic initiatives, responded to RFPs, opened offices, and built creative hubs with their own cost centers and P&L. ■ Developed team structures and processes for digital and marketing initiatives, including road mapping feature sets, sprint developments, and labor estimates.■ Lead and designed cross-channel, integrated marketing campaigns for 7-Eleven, Pizza Hut, Coca-Cola, Dell, and more. ■ Designed UI and UX for websites and apps such as Michaels, NRG, 7-Eleven, and Pizza Hut.■ National loyalty programs including logo design, user experience, KPI definitions and media plans.■ Mobile Apps for 7-Eleven, Michaels, and Coca-cola, built in agile scrum environments that acquired millions of users and exceeding KPI.■ Television and online video with shoestring budgets but huge media campaigns with incredible organic reach decreasing CPV.■ Highlighting Small Business with UGC in Times Square for Dell and real-time mural creation for the Ink from Chase card.■ National and hyper-local integrated social campaigns with dynamic versioning per target increasing brand awareness and page views.■ Augmented Reality for Sprite and Virtual Reality for H-E-B evolving brand perception and building buzz. Only with strong strategic and creative leadership that integrates and communicates across multiple disciplines are solutions like these possible.

Listed skills include Creative Direction, Advertising, User Interface Design, User Experience, and 45 others.

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  Art Institute Of Pittsburgh

  Computer Animation And Multimedia Design